About this role
Sales Training Manager
Statewide Remodeling, A Renuity Company
Statewide Remodeling, a proud company of the Renuity family, where innovation and excellence drive everything we do. As part of a powerful network of seven of the most trusted home renovation companies in America, we are on a mission to revolutionize home improvement—making it faster, easier, and stress-free. Whether it’s a new bath, custom closets, or exterior upgrades, we help homeowners create spaces they love, without the hassle. With expert teams across 36 states growing, there’s likely a Renuity home in your neighborhood. We value fresh perspectives and welcome candidates from all backgrounds to bring their unique experiences and ideas to our team. And we’re just getting started!
Position Summary
The Sales Training Manager is responsible for designing, implementing, and continuously improving the training and development strategy for Statewide Remodeling's In-Home Sales organization. This role ensures that new and existing Sales Consultants, Sales Managers, and Sales Leaders receive the knowledge, coaching, and resources necessary to consistently deliver exceptional customer experiences while achieving sales performance goals.
The Sales Training Manager partners closely with Sales Leadership to identify performance gaps, reinforce best practices, improve closing effectiveness, increase average ticket size, shorten ramp-up time for new hires, and support organizational growth through world-class training programs.
This position requires extensive travel to local markets throughout the Statewide Remodeling footprint.
Key Responsibilities
Training Strategy & Development
Develop and execute a comprehensive sales training strategy aligned with company objectives.
Design onboarding programs for newly hired Sales Consultants.
Build advanced learning paths for experienced sales professionals.
Create leadership development programs for Sales Managers.
Develop instructor-led, virtual, and self-paced learning content.
Maintain all sales training materials, playbooks, presentations, videos, and job aids.
New Hire Training
Responsible for the interviewing and hiring of sales reps.
Facilitate all new hire sales onboarding.
Teach company products, sales process, financing options, CRM systems, compliance requirements, and customer experience expectations.
Evaluate trainee readiness before independent selling.
Monitor new hire performance during the first 90 days and provide additional coaching as needed.
Field Coaching
Travel regularly to regional markets to observe in-home sales appointments.
Conduct ride-alongs and field observations.
Coach Sales Consultants on:
Needs assessment
Product presentation
Objection handling
Closing techniques
Financing conversations
Customer communication
Professionalism
Provide individualized development plans.
Sales Performance Improvement
Partner with Sales Leadership to improve:
Close rates
Revenue per lead
Average contract value
Lead conversion
Financing penetration
Customer satisfaction
Sales process consistency
Analyze sales metrics to identify skill gaps and develop targeted learning solutions.
Leadership Partnership
Partner with:
Regional Sales Director
Sales Managers
Recruiting
Marketing
Operations
Provide recommendations regarding:
Training priorities
Coaching opportunities
New product launches
Process improvements
Talent readiness
Learning Content Development
Develop and maintain:
Sales playbooks
Product training guides
Competitive selling tools
Video learning modules
Role-play scenarios
Certification programs
Knowledge assessments
Manager coaching guides
Continuous Improvement
Evaluate training effectiveness using sales performance data.
Gather participant feedback to improve learning programs.
Stay current on adult learning methodologies and residential home improvement sales best practices.
Recommend innovative training technologies and learning solutions.
Qualifications
Required
Bachelor's degree in Business, Human Resources, Education, Marketing, or related field (or equivalent experience)
5+ years of successful residential in-home sales experience
3+ years of sales training, coaching, or leadership experience
Experience interviewing and selecting new employees
Experience designing and facilitating adult learning programs
Strong presentation and facilitation skills
Experience analyzing sales metrics and performance data
Ability to travel up to 60%
Preferred
Home improvement industry experience
Window, siding, roofing, bath, or home remodeling experience
Experience with Salesforce or similar CRM systems
Instructional design experience
Professional training certification (ATD, CPTD, etc.)
Renuity and its affiliates are committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members. If you have a disability under the Americans with Disabilities Act or similar law, and you need an accommodation during the application process or to perform these job requirements, or if you need a religious accommodation, please contact [email protected].
If you have a question regarding your application, please contact [email protected]
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