About this role
What Are We Building? Hard Rock Digital is on a mission to become the best online sportsbook, casino, and social gaming company in the world. We're building a team that is passionate about learning, operating, and creating new products and technologies for millions of consumers. We care deeply about every customer interaction, experience, and insight, and strive to always act authentically. Rooted in the kindred spirits of Hard Rock and the Seminole Tribe of Florida, Hard Rock Digital taps a brand known the world over as the leader in gaming, entertainment, and hospitality. We're taking that foundation of success and bringing it to the digital space, ready to join us? What's the position? We are seeking an organized and driven Team Lead to join our Sportsbook Planning team, reporting directly to the Manager, Sportsbook Content Optimization. In this role, you will lead, mentor, and develop a team of Planning Associates while taking ownership of the day-to-day processes that keep our content planning running on schedule. The Planning team is responsible for the accurate display of content across retail and digital platforms, planning and documenting our offering for all major sports leagues and events to enhance the customer experience and support revenue generation. The team works closely with Trading, Product Operations, Sportsbook QA, and Sportsbook RTE, along with internal stakeholders, to deliver the right content at the right time. As Team Lead, you will be the go-to person on shift for your associates, own the team's schedule and reporting, and support the Manager in executing the wider planning strategy. You'll balance hands-on planning work with the responsibility of developing your people and raising the standard of everything the team produces. Key Responsibilities Planning & Content Delivery Own and quality-check the team's hourly plans for digital and retail displays, ensuring content aligns with business objectives and customer preferences. Maintain, distribute, and coordinate planning documents across the business, keeping a single source of truth for what is planned and live. Monitor sporting events and changes in real time, adjusting display plans and reprioritizing the team's work to keep content relevant and engaging. Drive localization of content plans by state, tailoring display offerings to jurisdiction-specific preferences, regulations, and market maturity. Plan, run, and evaluate A/B tests to measure the impact of display strategies, using results to refine the team's approach and inform future planning. Use data to support planning decisions and help assess the effectiveness of display plans through reporting and post-event analysis. Ensure all display content complies with regulatory requirements and company standards, maintaining a high level of quality and consistency across platforms. Surface opportunities for process improvements and operational efficiencies in display planning to the Manager. Leadership & People Development Lead, coach, and supervise a team of Planning Associates, fostering high performance and a culture of continuous improvement. Conduct regular 1-2-1s with direct reports, ensuring individual KPIs and team objectives are being met. Own the team's shift schedule, ensuring appropriate coverage across the planning window and around key sporting events. Support the onboarding of new associates and help deliver ongoing training and upskilling across the team. Maintain and circulate team reporting and KPIs, giving the Manager and wider business clear visibility of workload, output, and performance, and surfacing trends, risks, and opportunities. Lead by example, presenting new ideas while maintaining the highest standards across current processes and daily performance. Collaboration & Communication Work closely with Trading, Product Operations, Sportsbook QA, and Sportsbook RTE, along with internal stakeholders, to align content plans with wider business strategy. Act as a key point of contact on shift, handling queries from internal and external stakeholders. Collaborate effectively across teams in a fast-paced, deadline-driven environment.