About this role
The Business Development Representative is responsible for all activities required to generate leads and set appointments (demos) from our list of contacts/accounts. Conduct outbound prospecting activities: maintaining regular outbound phone outreach to schools and school districts following a provided list of contacts in his/her assigned territory, with ~70-90 phone calls per day; experiment with different messages, cadences, and techniques to improve demo schedule and completed demo rates. Provide a basic product description to prospects: answer questions and provide product information in advance of scheduling a demo. Schedule demos with prospective customers: schedule appointments, providing supporting material where required. Support demos as needed to hit targets: work closely with the Account Executive or Field Sales Executive within the assigned territory to assist them in their territory plan. Operate with the highest integrity. As a front-line representative of our company, this role is responsible for acting professionally, honestly, and in accordance with our company handbook. Assist management as needed with projects that impact overall company goals. Other duties as assigned. This position will be evaluated based on the following: Prospecting volume: ~70-90 calls per day Connect rates: 12 right party contacts per day, or ~8% Demo booking rates : Approximately 30. Based on the territory performance Demo attendance rates: 50% or above