About this role
Welcome to Haleon. We’re a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we’ve grown, evolved and are now entering an exciting new chapter – one filled with bold ambitions and enormous opportunity.
Our trusted portfolio of brands – including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® – lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.
Now it’s time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose – to deliver better everyday health with humanity – at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.
【EC SOP Manager JD】
岗位名称:销售运营经理 / SOP 经理
汇报线
电商负责人 → SOP 经理(与 EC MKT、KA 平行)
部门定位
EC 销售运营中台,承接外部 Trade Marketing 政策落地,对内支撑 EC MKT 与 KA 高效执行,负责目标管理、政策落地、数据复盘、流程规范、费用效率、跨部门协同。
核心工作职责
1. 销售目标与业绩管理
◦ 负责电商整体 GMV、毛利、回款、动销目标拆解与追踪
◦ 建立日/周/月度业绩预警、复盘、改善机制
◦ 销售预测、滚动预算、平台结构管理
2. Trade Marketing 政策落地
◦ 对接外部 TM,承接渠道政策、促销、返利、价格体系
◦ 将通路政策转化为电商可执行规则
◦ 促销合规校验、费用核销流程搭建
◦ 全渠道控价、乱价预警与处理
3. 经销商对账协调支持
◦ 经销商对账流程标准化
◦ 经销商对账汇总收口以及和内部沟通
4. 数据经营分析与决策支持
◦ 搭建电商经营看板、品效分析、人货场分析
◦ 促销 ROI 复盘(TM 销售费用 + EC A&P 费用)
◦ 为 EC MKT、KA 提供数据决策依据
5. 流程与系统标准化建设
◦ 搭建 EC 全流程标准
◦ 跨部门协同流程:TM ↔ SOP ↔ KA ↔ EC MKT ↔ 供应链
◦ 权限、审批、合规、风险控制机制
◦ BI、ERP、电商工具落地与优化
6. 运营效能与绩效支持
◦ KA 运营团队指标设计、数据核算
◦ 不做人事管理,只做规则与数据支撑
任职要求
• 3 年以上电商销售运营/渠道运营经验
• 熟悉 TM 通路政策、促销机制、控价、费用核销
• 精通数据复盘、大促统筹
• 强流程思维、跨部门沟通、抗压能力
• 有 2B/平台电商/快消经验优先 Job Posting End Date 2026-07-27 Equal Opportunities Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture, where different backgrounds and views are valued and respected – all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. It’s important to us that Haleon is a place where all our employees feel they truly belong.
During the application process, we may ask you to share some personal information, which is entirely voluntary. This information ensures we meet certain regulatory and reporting obligations and supports the development, refinement, and execution of our inclusion and belonging programmes that are open to all Haleon employees.
The personal information you provide will be kept confidential, used only for legitimate business purposes, and will never be used in making any employment decisions, including hiring decisions. Adjustment or Accommodations Request If you require a reasonable adjustment or accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific adjustments you are requesting. We’ll provide all reasonable adjustments to support you throughout the recruitment process and treat all information you provide us in confidence. Note to candidates The Haleon recruitment team will contact you using a Haleon email account (@haleon.com). If you are not sure whether the email you received is from Haleon, please get in touch.