About this role
Upway is looking for a UGC Content Creator to produce high-performing, authentic content that drives people to sell their e-Bike to Upway. This is a hands-on, in-person role focused on creating content that feels real, relatable, and conversion-driven. You will create content that answers one core question: “Why should I sell my e-Bike to Upway?” Content Creation Create short-form, high-performing UGC content (TikTok, Instagram Reels, paid ads) Focus on content that drives supply: getting people to sell their e-Bike Produce a consistent volume of content weekly Turn real customer scenarios into simple, compelling videos On-Site Content Production Film regularly at our UpCenters: New York (134 Morgan Ave, Brooklyn) Los Angeles (2400 Marine Ave, Redondo Beach) Concepting Come up with new hooks, formats, and angles Test different messaging (price, ease, speed, trust) Quickly iterate based on performance