About this role
We are looking for an PPC executive to join Mountain Warehouse Paid Search team. As a PPC executive you will focus on Paid Search accounts with a £M budget yearly. You will help increase and improve online visibility for Mountain Warehouse and will be delivering performance to achieve set targets across UK and international Markets. Day to day management of PPC accounts through keywords, negatives & ads optimisation, A/B testing & data analysis. Managing the Smec bid management platform and optimising accounts using Google bidding solutions. Maintain and develop shopping campaigns through product performance optimisation, shopping feed optimisation and website data quality checks. Weekly reporting on the key metrics of revenue, CPC, CPO and ROI. Measuring and analysing campaign performance & using web analytics to identify areas of improvement. Keep up to date with PPC & Display trends. Work closely with designing team to create strong assets tailored for placements.