About this role
<table style="width:602.0px" border="0" cellspacing="0" cellpadding="0"> <tbody> <tr style="height:105.75pt"> <td style="width:451.5pt" valign="top"> <p><strong>1. High-Aesthetic Digital & Social Asset Production</strong></p> <ul type="disc"> <li><strong>Elevate Social Media Visuals:</strong> Elevate the brand's online presence by producing premium, modern, and highly engaging digital assets for official platforms (Facebook, Instagram, TikTok). <strong>Eliminate outdated or sub-par designs to ensure 100% readiness for social/editorial use.</strong></li> <li><strong>Performance Ads & Multimedia Creation:</strong> Design high-converting, mobile-first visual layouts for Paid Media Ads, Collaborative Ads (CPAS), animated GIFs, and motion graphics that balance Shiseido's premium heritage with commercial performance.</li> <li><strong>E-Commerce Visual Operations:</strong> Build and optimize high-end UI/UX assets for E-commerce platforms (Lazada, Shopee, TikTok Shop), including flagship store homepages, campaign banners, and SKU product detail pages (PDP).</li> </ul> <p><strong>2. Cross-Channel KV Adaptation & Speed Turnaround</strong></p> <ul type="disc"> <li><strong>Master Key Visual (KV) Adaptation:</strong> Take global assets and masterfully adapt, resize, and re-layout them across an array of digital and physical formats without losing visual balance or message hierarchy.</li> <li><strong>Maintain High-Volume Agility:</strong> Develop a hyper-efficient production workflow to manage tight promotional deadlines and sudden retail shifts, ensuring zero operational delays for the broader marketing team.</li> </ul> <p><strong>3. BTL, Retail POSM & Event Materials Production</strong></p> <ul type="disc"> <li><strong>Retail & Trade Layouts:</strong> Support the Retail Excellence and VMD teams by producing print-ready technical layouts for in-store POSM, product glorifiers, gift vouchers, and premium consumer workshop kits.</li> <li><strong>Large-Scale Event Branding:</strong> Deliver all visual and structural graphic designs for high-profile pop-up events, VIP workshops, and department store animations, coordinating layout dimensions perfectly with external vendors.</li> </ul> <p><strong>4. Creative Collaboration & Strict Guideline Compliance</strong></p> <ul type="disc"> <li><strong>Cross-Functional Synergy:</strong> Partner proactively with Marcom, Digital, and Retail teams from the briefing stage to deeply understand campaign insights, minimizing miscommunication and creative misalignment.</li> <li><strong>Absolute Brand Guardianship:</strong> Study and strictly enforce Shiseido’s global design guidelines, color codes, typography systems, and photographic treatments to protect the brand's luxury scientific identity.</li> </ul> <p><strong># Key Performance Indicators (KPIs)</strong></p> <ul type="disc"> <li><strong>On-Time Project Delivery:</strong> 100% (Strict zero-tolerance policy for delayed launch or promotional asset handovers).</li> <li><strong>First-Time Internal Approval Rate:</strong> $\ge$ 80% – 90% (Reflecting deep understanding of creative briefs and prestige brand codes).</li> <li><strong>Maximum Revision Rounds:</strong> $\le$ 2 rounds per asset (Drastically minimizing time wasted on endless modification loops).</li> <li><strong>Brand Guideline Compliance:</strong> 95% – 98% error-free execution on colors, logos, and fonts verified via brand audits.</li> <li><strong>Print/Output Technical Error Rate:</strong> $\le$ 5% (Zero loss of budget due to incorrect sizing or bad file setups).</li> </ul> </td> </tr> </tbody> </table> <p>Requirement: </p> <table style="width:602.0px" border="0" cellspacing="0" cellpadding="0"> <tbody> <tr style="height:130.8pt"> <td style="width:451.5pt"> <p>1. Experience & Background<br><strong>Experience:</strong> 3–5 years of professional experience in graphic design and motion/video production.<br><strong>Industry:</strong> Experience in Prestige Beauty, Luxury Retail, Fashion, or high-end Creative Agencies is a plus<br>2. Motion Graphics & Video Production (Core Skills)<br><strong>Motion & Animation:</strong> Expert capability in creating high-end animations, motion graphics, and kinetic typography for digital ads, social platforms (TikTok/Reels), and event screens.<br><strong>Video Editing:</strong> Strong skills in video editing, color grading, and sound syncing to transform raw footage and KOL assets into premium short-form content.<br><strong>Software:</strong> Advanced proficiency in <strong>Adobe After Effects, Premiere Pro</strong>, Photoshop, and Illustrator. (3D software like Blender/Cinema 4D is a plus).<br>3. Graphic Design & Retail Asset Production<br><strong>Digital Layouts:</strong> Deep understanding of visual hierarchy, aspect ratios, and safe zones across Meta, TikTok, and Google ad formats.<br><strong>Print & POSM:</strong> Capable of designing technical layouts for large-scale event backdrops, booth structures, and premium Point-of-Sale Materials (POSM) for production vendors.<br>4. Workflow & Aesthetic<br><strong>Prestige Aesthetic:</strong> Exceptional taste in luxury minimalism and refined typography matching high-end beauty standards.<br><strong>High-Volume Speed:</strong> Proven ability to manage a heavy asset pipeline and deliver fast-turnaround video/motion assets for mega campaigns.<br>5. Portfolio Requirement<br><strong>Mandatory Showreel:</strong> Must submit a video showreel demonstrating motion graphics and editing capabilities alongside static design work.</p> </td> </tr> </tbody> </table> <p> </p>