About this role
<p> </p> <p><img src="https://rmkcdn.successfactors.com/5858ab09/aad2b740-339c-42fe-8d5e-e.png" style="width:324.0px;height:84.0px"></p> <p> </p> <p style="margin:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><strong><span style="font-size:10.0pt;font-family:Arial, sans-serif">Position Summary </span></strong></p> <p style="margin:0.0in 0.0in 0.0in 0.3in;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">The Analyst, Network Marketing supports execution across co-op marketing, network marketing, new route launches, and focus city marketing across all markets, reporting to the Manager, Network Marketing. This role executes day-to-day marketing plans, partner deliverables, and reporting established by the Manager, ensuring on-time, high-quality delivery across all program areas. The Analyst works closely with the Manager to support the marketing relationship with the Revenue Management and Network teams.</span></p> <p style="margin:0.0in 0.0in 0.0in 0.3in;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"> </p> <p style="margin:0.0in 0.0in 0.0in 0.25in;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><strong><span style="font-size:10.0pt;font-family:Arial, sans-serif">Essential Responsibilities </span></strong></p> <ul style="margin-bottom:0.0in;margin-top:0.0px"> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Execute co-op marketing programs across all markets, managing day-to-day partner deliverables, timelines, and creative and asset coordination in support of the Manager’s strategy</span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Support the network marketing partnership with the Revenue Management and Network Planning teams by compiling performance data, route-level marketing recaps, and ad hoc analysis</span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Support execution of new route launch marketing plans across all markets, coordinating launch timelines, local activations, and cross-functional deliverables from planning through post-launch reporting</span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Execute focus city marketing plans across assigned markets, coordinating local activations and partner and vendor logistics in support of the Manager’s strategy</span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Coordinate with paid media team on execution of creative needs and DCO support</span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Coordinate with Product Marketing and Co-Brand Marketing teams to support execution of marketing priorities in key markets</span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Track and manage budgets across co-op marketing and focus city marketing programs, including invoice processing, reconciliation, and reporting</span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Prepare recurring and ad hoc reporting and analysis to measure performance of co-op, network, launch, and focus city marketing programs, and identify opportunities to improve execution efficiency</span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Partner with cross-functional teams to assess and complete ad hoc projects for the organization</span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Other duties as assigned</span></li> </ul> <p style="margin-top:0.0in;margin-right:0.0in;margin-bottom:0.0in;margin-left:4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"> </p> <p style="margin:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><strong><span style="font-size:10.0pt;font-family:Arial, sans-serif">Minimum Experience and Qualifications </span></strong></p> <ul style="margin-bottom:0.0in;margin-top:0.0px"> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Bachelor’s Degree in a relevant field; OR demonstrated capability to perform job responsibilities with a High School Diploma/GED and at least four (4) years of previous relevant work experience </span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">One (1) year of marketing experience, with exposure to co-op marketing, partnership marketing, network marketing, or related functions</span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Experience coordinating projects across multiple stakeholders and deadlines</span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Strong analytical skills with the ability to synthesize data into actionable insights</span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Proficient with Microsoft Office suite, including Excel and PowerPoint</span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Strong written and verbal communication skills</span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Strong interpersonal skills and the ability to work across a wide range of departments and teams</span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Ability to manage multiple projects simultaneously and adapt to shifting priorities</span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Available for occasional overnight travel (10%)</span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Must pass a pre-employment drug test</span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Must be legally eligible to work in the country in which the position is located</span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Authorization to work in the US is required, this position is not eligible for visa sponsorship </span></li> </ul> <p style="margin-top:0.0in;margin-right:0.0in;margin-bottom:0.0in;margin-left:4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"> </p> <p style="margin:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><strong><span style="font-size:10.0pt;font-family:Arial, sans-serif">Preferred Experience and Qualifications </span></strong></p> <ul style="margin-bottom:0.0in;margin-top:0.0px"> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Three (3) years of marketing experience, with exposure to co-op marketing, partnership marketing, network marketing, or related functions</span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Experience in the travel, airline, or hospitality industry</span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Familiarity with co-op marketing structures, partner investment frameworks, or joint marketing agreements</span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Exposure to route launch or market activation execution</span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Knowledge of travel industry and competitive landscape</span></li> </ul> <p style="margin-top:0.0in;margin-right:0.0in;margin-bottom:0.0in;margin-left:4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"> </p> <p style="margin:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><strong><span style="font-size:10.0pt;font-family:Arial, sans-serif">Crewmember Expectations: </span></strong></p> <ul style="margin-bottom:0.0in;margin-top:0.0px"> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Regular attendance and punctuality </span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Potential need to work flexible hours and be available to respond on short-notice </span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Able to maintain a professional appearance </span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">When working or traveling on JetBlue flights, and if time permits, all capable crewmembers are asked to assist with light cleaning of the aircraft </span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Must be an appropriate organizational fit for the JetBlue culture, that is, exhibit the JetBlue values of Safety, Caring, Integrity, Passion and Fun </span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Must fulfill safety accountabilities as prescribed by JetBlue’s Safety Management System </span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Promote JetBlue’s #1 value of safety as a Safety Ambassador, supporting JetBlue’s Safety Management System (SMS) components, Safety Policy and behavioral standards </span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Identify safety concerns, issues, incidents or hazards that should be reported and report them whenever possible and by any means necessary including JetBlue’s confidential reporting systems (Aviation Safety Action Program (ASAP) or Safety Action Report (SAR)) </span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Responsible for adhering to all applicable laws, regulations (FAA, OSHA, DOT, etc.) and Company policies, procedures and risk controls </span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Uphold JetBlue’s safety performance metric goals and understand how they relate to their duties and responsibilities </span></li> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">The use of ChatGPT or any other automated tool during the interview process will disqualify a candidate from being considered for the position. </span></li> </ul> <p style="margin-top:0.0in;margin-right:0.0in;margin-bottom:0.0in;margin-left:4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"> </p> <p style="margin:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><strong><span style="font-size:10.0pt;font-family:Arial, sans-serif">Equipment: </span></strong></p> <ul style="margin-bottom:0.0in;margin-top:0.0px"> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Computer and other office equipment</span></li> </ul> <p style="margin-top:0.0in;margin-right:0.0in;margin-bottom:0.0in;margin-left:4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"> </p> <p style="margin:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><strong><span style="font-size:10.0pt;font-family:Arial, sans-serif">Work Environment:</span></strong><span style="font-size:10.0pt;font-family:Arial, sans-serif"> </span></p> <ul style="margin-bottom:0.0in;margin-top:0.0px"> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Traditional office environment </span></li> </ul> <p style="margin-top:0.0in;margin-right:0.0in;margin-bottom:0.0in;margin-left:4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"> </p> <p style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><strong><span style="font-size:10.0pt;font-family:Arial, sans-serif">Physical Effort: </span></strong></p> <ul style="margin-bottom:0.0in;margin-top:0.0px"> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Generally not required, or up to 10 pounds occasionally, 0 pounds frequently. (Sedentary)</span></li> </ul> <p style="margin-top:0.0in;margin-right:0.0in;margin-bottom:0.0in;margin-left:4.8px;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"> </p> <p style="margin:0.0in;line-height:normal;font-size:11.0pt;font-family:Calibri, sans-serif"><strong><span style="font-size:10.0pt;font-family:Arial, sans-serif">Compensation:</span></strong></p> <ul style="margin-bottom:0.0in;margin-top:0.0px"> <li style="margin:0.0in 0.0in 0.0in 4.8px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-size:10.0pt;font-family:Arial, sans-serif">The base pay range for this position is between $67,000.00 and $101,000.00 per year. Base pay is one component of JetBlue’s total compensation package, which may also include access to healthcare benefits, a 401(k) plan and company match, crewmember stock purchase plan, short-term and long-term disability coverage, basic life insurance, free space available travel on JetBlue, and more.</span></li> </ul>