<div style="border:none;border-bottom:solid #1a1a1a 1.0pt;padding:0.0in 0.0in 4.0pt 0.0in"> <h1 style="margin:16.0pt 0.0in 7.0pt;padding:0.0in;font-size:16.0pt;font-family:'Times New Roman', serif;color:#2e74b5;font-weight:normal;border:medium none currentcolor">Purpose & Overall Relevance for the Organization</h1> </div> The Manager, Touchpoints – Social; Impacts and supports the social media strategy and voice for the Statement team's cultural brand partnership portfolio, driving day to day community engagement and excitement across our adidas Originals social accounts & off channel social extensions. This role supports the creative and strategic development of social content and activation, brings a distinct point of view shaped by streetwear, sneaker, and fashion culture to storytelling, and uses data and platform innovation to continually push where and how the brand shows up. The role ladders into the Lead, Social (M3) and works in close collaboration with the global social team based in Herzogenaurach (HZO) to ensure local execution stays connected to global strategy. <div style="border:none;border-bottom:solid #1a1a1a 1.0pt;padding:0.0in 0.0in 4.0pt 0.0in"> <h1 style="margin:16.0pt 0.0in 7.0pt;padding:0.0in;font-size:16.0pt;font-family:'Times New Roman', serif;color:#2e74b5;font-weight:normal;border:medium none currentcolor">Key Responsibilities</h1> </div> <ul style="margin-top:0.0in;margin-bottom:4.5pt"> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Support the social media strategy for the Statement team's cultural brand partnerships, including content, activation, and storytelling frameworks.</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Partner closely with Storytelling to develop culturally sharp, distinctive social activations and content across all brand digital and social channels.</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Support global launch plans and social moments tied to key stories, product drops, and partnership activations.</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Shape the Statement team's social voice and publishing calendar, bringing a bold, culturally fluent point of view rooted in streetwear, sneaker, and fashion/entertainment culture.</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Craft copywriting for social that ladders into the voice of Originals</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Identify and develop creator, talent, and partner strategies that extend brand storytelling beyond owned content and conventional platforms.</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Maintain relationships with regional and market stakeholders to align global social strategy at the local level, working closely with the global newsroom network.</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Collaborate closely with the global social team based in Herzogenaurach (HZO) to keep local content and activation connected to global strategy and platform standards.</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Shoot and produce content directly when needed, enabling fast, in-the-moment response to cultural moments and real-time storytelling opportunities.</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Develop connection plans linking adidas.com/eCom and brand social networks to ensure omnichannel consistency across touchpoints.</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Partner with the Digital Analytics team to define relevant metrics, track performance, and evolve strategy based on data and platform trends.</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Build and maintain a network of media, creator, and cultural advocates within the category landscape.</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Help guide social and media moments (activations, launches, creator collaborations) celebrating Statement products, campaigns, and partnerships.</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Track and report on the results of social and touchpoints activations, developing summary and insight reports for key stakeholders.</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Manage and coordinate across multiple agency partners simultaneously, ensuring consistent quality, pacing, and alignment to strategy across each relationship.</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Act as a proactive member of the Storytelling and wider Touchpoints team, contributing to alignment, integration, and cultural relevance of activations across the portfolio.</li> </ul> <h1 style="margin:16.0pt 0.0in 7.0pt;padding:0.0in;border-width:medium medium 1.0pt;border-style:none none solid;border-color:currentcolor currentcolor #1a1a1a;font-size:16.0pt;font-family:'Times New Roman', serif;color:#2e74b5;font-weight:normal">Key Relationships</h1> <ul style="margin-top:0.0in;margin-bottom:4.5pt"> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Brand adidas: Brand Management</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Brand adidas: other BUs Storytelling</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">adidas Local Markets</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">adidas Finance / Controlling</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">adidas Procurement</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Global Social Team, Herzogenaurach (HZO)</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Multiple Creative, Social, and Media Agency Partners</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Creators, Talent, and External Partners</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Key Accounts</li> </ul> <h1 style="margin:16.0pt 0.0in 7.0pt;padding:0.0in;border-width:medium medium 1.0pt;border-style:none none solid;border-color:currentcolor currentcolor #1a1a1a;font-size:16.0pt;font-family:'Times New Roman', serif;color:#2e74b5;font-weight:normal">Knowledge, Skills and Abilities</h1> <ul style="margin-top:0.0in;margin-bottom:4.5pt"> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Strong interpersonal and communication skills, with a high level of strategic thinking.</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">A true team player – strong understanding of individual contribution paired with desire to be part of a larger team to build the best work</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Proven experience developing and executing social media strategy, campaigns, and content programs.</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Deep fluency in and genuine passion for streetwear, sneaker, and fashion/entertainment culture.</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">A distinct, bold, and culturally fluent voice, with the ability to push content ideation in unexpected directions.</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Experience identifying, building, and activating creator and partner networks to extend storytelling beyond owned content.</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Curiosity and comfort piloting emerging platforms and formats rather than defaulting to established channels.</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Hands-on content shooting and production ability, with the reflexes to react quickly and capture moments as they happen.</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">A shooters mentality: no’s and setbacks inspire you to showcase alternative solutions / ideas</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Comfortable operating with a reactive, fast-turnaround mindset alongside longer-range planning.</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Ability to extract, interpret, and apply data and analytics to inform and optimize social strategy.</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Experience in social media moderation, community management, and conversation analysis.</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Ability to manage and collaborate across cross-functional groups: product marketing, communications, digital, and retail.</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Experience managing multiple agency relationships concurrently, balancing competing priorities and keeping partners aligned to a shared strategy.</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Strong organizational and project management skills.</li> </ul> <h1 style="margin:16.0pt 0.0in 7.0pt;padding:0.0in;border-width:medium medium 1.0pt;border-style:none none solid;border-color:currentcolor currentcolor #1a1a1a;font-size:16.0pt;font-family:'Times New Roman', serif;color:#2e74b5;font-weight:normal">Requisite Education and Experience / Minimum Qualifications</h1> <ul style="margin-top:0.0in;margin-bottom:4.5pt"> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Degree in Marketing, Communications, or a related field. Master's Degree / MBA a plus.</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">5+ years' industry and/or relevant work experience in social media, digital, or PR.</li> <li style="margin:0.0in 0.0in 4.5pt 0.0px;font-size:10.0pt;font-family:'Times New Roman', serif">Fluent written and spoken English language skills.</li> </ul> <ul style="list-style-type:disc" type="disc"> <li>adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer.</li> <li>adidas offers robust and progressive medical, including HSA (Health Savings Account) with employer funding or FSA (Flexible Spending Account) options, dental, vision, prescription drug coverage, adoption, with surrogate and fertility support, short and long-term disability, and basic life and <a name="x_x_x_x__Int_26JbgOPI"></a>AD&D insurance, which can be supplemented with employee-paid coverage. Employees <a name="x_x_x_x__Int_PxHbKoHU"></a>are able to enroll in adidas’ 401k plan and Stock Purchase Plan with employer match. Full-time employees are eligible for education assistance and generous Leave policies including <a name="x_x_x_x__Int_EHx4lf20"></a>12 weeks of paid parental leave.</li> <li>Employees are eligible to earn an annual bonus based on both company and personal performance. Employees accrue prorated flexible time off in the amount .4388 hours per day that increases with years of service, twelve paid holidays throughout the calendar year and Service Time Off during milestone years.</li> <li>At adidas we offer a Hybrid work policy which requires attendance in the office Monday through Thursday, with the flexibility to work remotely on Friday each week. For work requiring a high degree of collaboration or an in-person presentation, in-office attendance is required even on Friday. The working location of this position is Portland, Oregon.</li> <li>Though our teammates hail from all corners of the world, our working language is English.</li> </ul>

Manager, Touchpoints - Social (Portland, OR, US) @ adidas

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