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Senior Copywriter (d/m/f) - Corporate & Creative Design (Herzogenaurach, DE, 91074) @ Schaeffler Technologies AG & Co. KG

Herzogenaurach, DE, 91074OnsiteFull-time
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About this role

<p> </p> <p><span style="font-size:14.0pt;font-family:arial, helvetica, sans-serif">Schaeffler is a dynamic global technology company and its success has been a result of its entrepreneurial spirit and long history of private ownership. Does that sound interesting to you? As a partner to all of the major automobile manufacturers, as well as key players in the aerospace and industrial sectors, we offer you many development opportunities. </span></p><div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:16.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b></b></H2> </div><div><p><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Join Schaeffler on our path to becoming the leading Motion Technology Company. You’ll help elevate how our brand speaks across the world by crafting scalable messaging and campaign concepts that enable consistent, high-quality marketing across channels.</span></p> <p><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt"><strong>Please include writing samples (PDF or link). Ideally: A campaign example (messaging and execution), plus a short-form (e.g., ads or social media) and long-form piece (e.g., landing page or article).</strong></span></p></div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:16.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>Your Responsibilities</b></H2> </div><div><ul> <li style="font-family:arial, helvetica, sans-serif;font-size:14.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Write and refine high-impact marketing copy across various formats and touchpoints (e.g., campaign messaging, landing pages, social media, ads, event and trade fair messaging, video scripts, presentations)</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:14.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Develop and shape activation, campaign, editorial and content concepts together with design, marketing and business stakeholders – turning strategy into strong narratives, content frameworks and execution-ready deliverables</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:14.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Translate Schaeffler’s brand strategy into brand messages and content principles/ guidelines: help shape and evolve our brand tonality, narrative, terminology and messaging architecture, and support adoption across the organization</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:14.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Ensure consistency, quality and scalability of copy in line with our brand messages and standards, and act as a hands-on quality gate for key deliverables and content outputs across channels, touchpoints and markets</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:14.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Partner closely with stakeholders across divisions and regions to ensure content supports the marketing strategy, stakeholder needs, and content priorities, and is adapted appropriately for local market and cultural specifics</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:14.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Brief, steer and review external agencies to ensure high-quality, on-brand outcomes – from concept to final copy and ensure efficient integration of agency work into internal content processes</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:14.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Use modern tools and AI-supported workflows for ideation, drafting, variant creation and adaptation – always with strong editorial judgment, quality control and responsible use</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:14.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Support content planning and prioritization across campaigns, launches, and always-on content marketing</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:14.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Enable internal stakeholders by providing copy guidance, templates, and editorial advice</span></li> </ul></div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:16.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>Your Profile</b></H2> </div><div><ul> <li style="font-family:arial, helvetica, sans-serif;font-size:14.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Master’s degree in Marketing, Brand Management, Journalism, Media/Communication Studies, or a comparable field</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:14.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Several years of experience in marketing copywriting, brand writing, content strategy, or concept development (in-house and/or agency)</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:14.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Strong track record of developing campaign-ready messaging and content frameworks: from insight and concept to headlines, executive messaging, long-form copy and microcopy</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:14.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Proven ability to turn complex, technical topics into simple, engaging and audience-relevant marketing narratives</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:14.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Excellent stakeholder management and consulting skills; confident collaborating with senior management, and cross-functional teams globally</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:14.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Strong sense for brand consistency when working on brand messages, tonality, editorial governance and terminology frameworks</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:14.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Skilled in collaborating with design teams to craft copy that works in layouts and across touchpoints (headline hierarchy, CTA logic, clarity, length)</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:14.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Hands-on experience with AI-supported workflows (e.g., ideation, outlining, drafting, variant generation, adaptation and repurposing), with a strong focus on quality and responsible use</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:14.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Fluent in English and German (written and spoken)</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:14.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Expert in MS Office 365 (especially PowerPoint) and collaboration tools in a global corporate environment; Experience with content creation (e.g., with Adobe Creative Cloud or Figma), content management and (cloud-based) collaboration workflows is an added advantage</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:14.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Strong understanding of CMS/DAM systems and content operations, incl. workflows for briefing, review, approvals, versioning, and publishing</span></li> </ul></div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:16.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>Our Offer</b></H2> </div><div><p><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">At Schaeffler, you can expect flexible working time models, attractive compensation, and the following benefits:</span></p> <ul style="list-style-type:none"> <li style="list-style-type:disc;font-family:arial, helvetica, sans-serif;font-size:14.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Modern working environment in New Work office spaces</span></li> <li style="list-style-type:disc;font-family:arial, helvetica, sans-serif;font-size:14.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Hybrid working model (a mix of remote work and office days)</span></li> <li style="list-style-type:disc;font-family:arial, helvetica, sans-serif;font-size:14.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Diverse development opportunities through the Schaeffler Academy</span></li> <li style="list-style-type:disc;font-family:arial, helvetica, sans-serif;font-size:14.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Recognition of your creativity and ideas, e.g. through the Schaeffler Awards and idea management program</span></li> <li style="list-style-type:disc;font-family:arial, helvetica, sans-serif;font-size:14.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Health and sports offerings, e.g. via the Schaeffler Health Coach app</span></li> <li style="list-style-type:disc;font-family:arial, helvetica, sans-serif;font-size:14.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Additional retirement provision as part of the company pension scheme</span></li> </ul> <p style="list-style-type:disc"><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Many other employee benefits, including those available through Corporate Benefits</span></p></div></div></div><p><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">As a global company with employees around the world, it is important to us that we treat each other with respect and value all ideas and perspectives. By appreciating our differences, we inspire creativity and drive innovation. In this way, we contribute to sustainable value creation for our stakeholders and society as a whole. Together, we advance how the world moves.</span></p> <p> </p> <p><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Exciting assignments and outstanding development opportunities await you because we impact the future with innovation. We look forward to your online application.</span></p> <p> </p> <p><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt"><a href="https://performancemanager5.successfactors.eu/interstitial?interstitialDest=http%3a%2f%2fwww.schaeffler.com%2fcareers">www.schaeffler.com/careers</a></span></p> <p> </p> <p><span style="font-size:14.0pt"><strong><span style="font-family:Arial, Helvetica, sans-serif">Your Contact</span></strong></span></p> <p><span style="font-family:Arial, Helvetica, sans-serif;font-size:14.0pt">Schaeffler Technologies AG &amp; Co. KG </span></p> <p><span style="font-size:14.0pt"><span style="font-family:Arial, Helvetica, sans-serif">Maria Algul</span> </span></p> <p> </p> <p> </p> <p><span style="font-size:14.0pt"><span style="font-family:Arial, Helvetica, sans-serif">Schlagwörter:</span> Berufserfahrene; Spezialist*in (nicht-technisch); Vollzeit; Unbefristet; Marketing &amp; Produktmanagement; </span></p>

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