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Brand Executive (SINGAPORE, SG, 486035) @ nestleHRprdRMK

SINGAPORE, SG, 486035OnsiteFull-time
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About this role

<p><strong>Position Snapshot</strong></p> <ul> <li>Location: Singapore, Changi Business Park</li> <li>Type of contract: Permanent</li> </ul> <p> </p> <p><strong>Position Summary</strong></p> <p>Joining Nestlé means you are joining the largest Food and Beverage Company in the world. At our very core, we are a human environment – passionate people driven by the purpose of enhancing the quality of life and contributing to a healthier future. A Nestle career empowers you to make an impact locally and globally, as you are provided with the opportunity to make a mark and stand out, as long as you seek it. With Nestle, you are enabled and encouraged to grow not only as professionals, but also as people.</p> <p>We are looking for a Brand Executive to delight target consumers, build a strong brand and generate strong brand building results.</p> <p> </p> <p><span><strong>A day in the life of a Brand Executive..</strong> </span></p> <p> </p> <ol> <li><span>Support the Brand Manager in developing and executing the brand strategy and annual marketing plans to deliver business and brand objectives.</span></li> <li><span>Be an integral member of the cross-functional business team, contributing to business planning and the successful execution of brand initiatives.</span></li> <li><span>Monitor brand performance across total business, brand, SKU, portfolio, and provide insights and recommendations to drive growth.</span></li> <li><span>Analyse consumer insights, market trends, competitive activities and category performance to identify opportunities and recommend relevant marketing actions.</span></li> <li><span>Lead Brand Operations by coordinating end-to-end execution of marketing activities, including artwork development, packaging updates, product launches, POSM, agency management, approvals, timelines, and cross-functional alignment to ensure flawless execution.</span></li> <li><span>Plan, coordinate and execute integrated marketing campaigns, including consumer communications, digital, media, in-store activation and innovation rollouts.</span></li> <li><span>Evaluate the effectiveness of marketing programmes using pre- and post-campaign analysis, translating learnings into continuous improvement.</span></li> <li><span>Support Brand Managers to manage the assigned PFME budget responsibly, ensuring effective allocation, tracking and compliance with company guidelines.</span></li> </ol> <p> </p> <p><strong>What will make you successful...</strong></p> <ul type="disc"> <li>Bachelor Degree in any related discipline</li> <li>Experience in marketing or brand experience</li> <li>Excellent Communication skills</li> </ul>

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