About this role
Get to know the role
We are looking for a Marketing Associate to translate strategy into excellent execution. You will be fully responsible for executing GTM activity plan for Omnicommerce marketing campaigns, this will include but not limited to: online and offline marketing channels, social media, partnership/sponsorship. You will also be expected to continuously monitor effectiveness and efficiency across initiatives, also own a growth mindset to further optimize each execution plan.
In this role, you will work with various stakeholders to ensure good Grab presence in nationwide-level and grow your knowledge in the category by proactively gather insights from both consumers and competitors.
The day-to-day responsibilities:
Support and manage the development of marketing strategy and execution to achieve business objectives.Collaborate with supporting functions (Creative, PR, Media, Social Media, Operation/Business, etc.) to prepare content for campaign requirements and optimize user experience.Manage communication calendar with other relevant teams to ensure that communications are spaced out and sent out in a timely fashion.Provide regular insights and analysis around campaign and content performance.Conduct report of business performance and campaign evaluation to be reported to Campaign Marketing. The must haves:
Bachelor's Degree in Marketing, Communication, or other related field: A relevant degree is preferredAt least 1-2 years of working experience in a related field such as Marketing/Communications/BrandAbility to thrive in a fast-paced, dynamic environment and adapt to changing prioritiesStrong problem solving skill, attention to details & experience in project managementCreative and innovative: Ability to generate new ideas and think outside the boxProficient in G workspace and other systems tools to boost productivity, also campaign implementation and tracking ; AI-fluency is a strong plus pointSolid communication skills. Good interpersonal skills that enable one to work with people at all levels, to motivate and empower whenever necessaryFluent in both English and Bahasa (writing and speaking)