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marketing consultant - market research @ Nova Scotia Power Inc.

CAOnsiteFull-time
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About this role

The OpportunityCompany, Department: Nova Scotia Power, Marketing- Digital ExperienceLocation: Lower Water Street, Halifax, Nova ScotiaType of Employment: Temporary, Full-Time (September - December 2026)Closing Date: July 24, 2026Are you passionate about digital experiences, websites, and finding innovative ways to improve how customers interact online? Do you enjoy combining creativity, analytics, and problem-solving to make digital journeys better?Nova Scotia Power is seeking a Digital Experience Co-op to join our Marketing team for the Fall term. This role offers a unique opportunity to gain hands-on experience managing and enhancing a high-traffic customer website while working alongside teams across Marketing, Communications, and Customer Experience.You'll contribute to meaningful projects, gain exposure to digital technologies and customer experience strategies, and receive coaching and mentorship from experienced professionals who are invested in your growth and development.What you'll do:As a Digital Experience Co-op, you'll play an active role in supporting the day-to-day operation and continuous improvement of our company website, helping deliver a seamless and engaging digital experience for our customers.During your work term, you will have the opportunity to:Update and maintain website content using the Content Management System (CMS)Support website enhancement initiatives, including landing pages, site improvements, and digital customer experience projectsUse tools such as Google Analytics 4 (GA4) and Hotjar to help monitor website performance and identify opportunities for improvementConduct website audits to assess usability, content quality, accessibility, and customer experienceResearch digital trends and customer experience best practices to identify innovative ideas and recommendationsCollaborate with cross-functional teamsContribute to projects involving technology enhancements and digital innovationSupport operational and administrative tasks related to digital experience initiativesThis role provides valuable exposure to how a large organization operates and how different teams work together to deliver exceptional customer experiences.As part of our commitment to safety, you will be responsible for your own safety and that of your co-workers by following all Occupational Health and Safety Rules and Regulations.What You'll Bring: We're looking for a curious, motivated student who enjoys learning, taking initiative, and bringing fresh perspectives to challenges. You will be a strong candidate if you:Are enrolled in a Business Administration, Public Relations, Communications, Computer Science, Web Development, UI/UX Design, or Commerce program and be in at least the second year of study.Have an interest in digital marketing, customer experience, website management, or digital strategyAre proficient with Microsoft 365 applications including Word, Excel, PowerPoint, and TeamsExperience working on a website, web application, mobile app, or similar digital project through coursework, co-op, personal projects, or employment is an assetExposure to website analytics tools such as Google Analytics (GA4), Hotjar, or similar platforms is an asset.Knowledge of the industry sector and Salesforce is considered an asset.The ideal candidate is action-oriented, organized, and skilled at balancing priorities. They can work independently but are also team players who enjoy building relationships and work well with cross functional teams.What we offer: Networking & Growth: Join a network of current and former co-op students and build connections through biweekly events such as keynote speaker series, coffee chats, volunteer opportunities, and social activities.Comprehensive Onboarding: Start your term with confidence through our engaging onboarding program, which includes facilitated group orientation sessions, a Student Handbook, and a Technology Guide designed to set you up for success from day one.Community Engageme

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