About this role
Director of Digital Performance & SEO at Sallie-mae. Location: Newark or Newton. Role: Develop strategy, Define KPIs, Lead SEO Requirements: 8–12+ years in digital performance, SEO, digital marketing, or web analytics; proven SEO and analytics leadership; strong knowledge of GA4/Adobe Analytics/Looker; experience with testing platforms. Category: Data and Analytics Seniority: Senior Level Tools: GA4, Adobe Analytics, Looker, Optimizely, Google Optimize Commitment: Full Time Workplace: Hybrid Languages: English