About this role
Snr Digital Strategist: CRM/WhatsApp Specialist at Ogilvy. Location: Johannesburg, Gauteng, South Africa. Role: defining strategy, designing journeys, presenting materials Requirements: 5+ years digital/CRM strategy experience in agency or brand; deep expertise with CRM, WhatsApp Business Platform/APIs, first-party data, audience segmentation, loyalty programs, and CRM analytics; strong client-facing and presentation skills. Category: Marketing Seniority: Senior Level Tools: WhatsApp Business Platform/APIs, Open Intelligence (AI tool), CDP, DMP Commitment: Full Time Workplace: Hybrid Languages: English