About this role
Channel Specialist - Direct Marketing at Optum (UnitedHealth Group). Location: United States. Role: executing campaigns, orchestrating workflows, ensuring compliance Requirements: Bachelor's in marketing/communications, 12+ years experience (3+ years in direct marketing content operations in regulated environments), proficiency with journey/content management/QA/analytics, experience using AI tools, strong organization and communication. Category: Marketing Seniority: Senior Level Commitment: Full Time Workplace: Onsite Languages: English