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Sr Marketing Journey & Audience Strategy Lead @ Pacificlife

Newport Beach, California, USOnsiteFull Time
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About this role

Sr Marketing Journey & Audience Strategy Lead at Pacificlife. Location: Newport Beach, California, United States. Role: defining audiences, designing journeys, optimizing campaigns Requirements: 8+ years B2B marketing experience; expertise in audience strategy, segmentation, and journey orchestration; strong analytical, communication and cross-functional collaboration skills; experience with CRM and marketing automation platforms. Category: Marketing Seniority: Senior Level Tools: Salesforce, Marketing Cloud, Adobe Workfront, CRM Commitment: Full Time Workplace: Hybrid Languages: English

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