About this role
As the Senior Manager, Brand Integrity, you’ll play a pivotal role in protecting, elevating, and expanding the magic of Squishmallows across the globe. Reporting directly to the VP, Brand Integrity, this dynamic role bridges the gap between creative excellence and sharp business acumen. You will collaborate closely with world-class licensees and internal partners to ensure our signature quality, plush consistency, and demographic-spanning charm shine through every consumer touchpoint. As the day-to-day champion for our partners, you’ll lead creative direction, streamline approvals, drive process improvements, and inspire a talented team of direct reports to keep our brand integrity as soft and secure as our plush.