About this role
This role owns how we articulate, package, and sell value across Issuing Solutions. You turn products, market signals, and deal insight into sharp customer narratives that Sales and Solution Leads can use immediately.
You take full ownership of value propositions, storylines, and commercial plays, so the business moves faster and more consistently.
Core responsibilities and we expect of you day-to-day:
Customer value propositions & narratives
Own end‑to‑end value proposition development across all Issuing solutions
(Pismo, Digital SDK, Tink, Enrichment, Loyalty, Data Products, Network Products)Define clear, differentiated sales narratives and solution storylines to support key client events with a view to grow pipeline AANR and revenue.Package Issuing propositions into coherent, client ready bundles, looking for ways to multiply VAS. I.e. bundling Pismo across not just Issuing, but Risk & Security solutions where relevant.Ensure messaging is consistent, sharp, and grounded in real customer valueCommercial enablement & sales readiness
Act as a true enablement partner to Issuing Solution LeadsClarify where to sell i.e. opportunity sizing across EU markets, why to sell i.e. to which segment of clients, and with what storyline.Create materials Sales and Solutions can pick up and use without rework, partnering with Marketing to ensure cohesive and well-polished narratives.Design commercial plays anchored in customer pain points and buying triggersSupport prioritisation with clear sizing logic and commercial rationaleFeed structured inputs into GTM planning and investment decisionsGTM Execution& Market Insights
Own the proposition and narrative repository for Issuing Solutions, utilizing Co-Pilot and AI to increase efficiencies with agents where possible.Support the creation of new vertical priorities for where we see the need to sell.Translate market signals, deal insight, and product input into actionable GTM messagingProvide competitive radar input and market insight translation for the teamThis is a hybrid position. Expectation of days in office will be confirmed by your Hiring Manager.
Basic Qualifications:
8 or more years of relevant work experience with a Bachelor Degree or at least 5 years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or 2 years of work experience with a PhD
Preferred Qualifications:
9 or more years of relevant work experience with a Bachelor Degree or 7 or more relevant years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or 3 or more years of experience with a PhDSenior commercial or GTM experience in payments, fintech, SaaS, or platformsProven ownership of value propositions, sales narratives, and enablementStrong commercial thinking: sizing, packaging, and prioritizationComfortable working across Product, Sales, Solutions, and StrategyExceptional clarity in writing and storytelling.Able to operate independently and close the loop end to endStrong acumen in product commercialization, including development of a Go-To-Market strategy for a newly established line of the businessThis role is a Fixed Term Contract of 12 months.
Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.