About this role
We value our people and encourage everyone to grow professionally. If you think this opportunity is right for you, we encourage you to apply!
Job Description: Key Responsibilities 1. Product Marketing Strategy & Portfolio Management
• Develop and execute global marketing strategies and annual plans for assigned B2B and B2C product categories • Manage the full product lifecycle: innovation, positioning, launch, growth, and optimisation • Define value propositions, messaging, and differentiation strategies 2. B2B Marketing & Customer Engagement
• Lead B2B marketing programmes for customer acquisition, retention, and value creation • Develop differentiated solutions and positioning for industrial and institutional customers • Produce customer-facing assets (technical decks, application concepts, sales toolkits) 3. B2C / Consumer Product Marketing
• Drive brand and product campaigns across digital, retail, and channel platforms • Ensure consistency in brand positioning, storytelling, and consumer engagement. 4. Cross-Business Unit Marketing Support
• Provide marketing support to NBPOL, Minamas, and other SD Guthrie business units • Support market entry, product launches, and commercialisation aligned with group branding and sustainability narratives 5. Market Intelligence, Launch & Performance Management
• Lead market research, competitor analysis, and customer insight generation • Execute go-to-market plans with R&D, sales, and operations • Track KPIs such as revenue growth, margins, market share, campaign ROI, and customer engagement
Job Requirements Education / Professional Qualification
• Bachelor’s Degree in Marketing, Business, or related field • MBA or postgraduate qualification is an added advantage Professional Experience
• Minimum 6–10 years in product marketing, category marketing, or related roles • Proven exposure to both B2B and B2C marketing environments • Preferred industry experience: FMCG, agribusiness, oleochemicals, or food ingredients • Strong track record in product launches and portfolio management
To apply, please submit your resume and cover letter outlining your interest for this role.