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In-Field Brand Manager @ AbbVie

Helsinki, Uusimaa, fiOnsiteFull-timePosted 96 days ago

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About this role

We are now looking for an In-Field Brand Manager (Gastroenterology) to drive the implementation of brand strategies and patient-centric initiatives in Finland.

In this role, you will be responsible for leading, coordinating, and facilitating the tactical development and execution of commercial activities linked to the brand strategy for our gastroenterology portfolio. You will work closely with the Business Unit Manager and Brand Team, managing brand projects, engaging critical stakeholders, and playing a key role in the achievement of sales targets. Your role also includes acting as the primary executor of the brand in the field, serving as the main contact for University Hospitals, Central Hospitals, private care providers, and pharmacy environments. You will report to the Business Unit Manager and be located in Finland.

As In-Field Brand Manager, you will:

Lead and execute in-field brand activities in line with strategic and tactical brand plansBuild Strategic Brand Plans together with the Brand Team, incorporating insights from the Patient Journey to ensure patient-centricityDrive implementation of the Brand Story into local communication and ensure all in-field deliverables align with brand messagingDevelop and maintain strong relationships as a strategic partner with key accounts, focusing on uncovering and addressing unmet clinical needs and market gapsLead and implement field marketing activities, engagement plans, segmentation strategies, and advocacy developmentMonitor and track KPIs for Brand Team initiatives and provide input to long-range planningEnhance performance of the AbbVie IBD portfolio, with focus on Skyrizi, through deep product and disease knowledgeCollect and share market intelligence and customer insights to inform continuous strategy improvementsIdentify and collaborate with non-traditional partners to help meet strategic objectivesAdhere to all company policies, codes of conduct, ethics, compliance, and relevant legislationComplete all administrative tasks on time and accurately Preferably a university degree within marketing, medicine, natural sciences or similarMinimum 2-3 years of sales or product management experience within the pharmaceutical industry Deep understanding of the healthcare environment and relevant therapeutic areasKnowledge of financial processes, customer characteristics, and the market landscapeFluent in written and spoken Finnish and strong command of EnglishGood IT knowledge and excellent communication skillsAbility to work effectively in a matrix organization and cross-functional teamsStrong stakeholder management and business acumen Interested? For more information regarding this role, please contact the Business Unit Manager Saara Itkonen 050 573 0272 on Thursday Feb 19th at 15-16 or Friday Feb 20th at 9-10. Please submit your CV and application via our recruitment system by 1.3.2026.

AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.

US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html

US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:

https://www.abbvie.com/join-us/reasonable-accommodations.html

Skills

MarketingEntry LevelPharmaceuticals

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