About this role
Start date is 1st September 2026 in Frankfurt am Main, Munich, or Nuremberg - with the option to work flexibly from home. You love strong brands - we love strong personalities! Become part of Danone and our team with the successful brands Volvic, Activia, Actimel, Alpro and more. Responsibility for driving understanding on the Sales performance, understand P&L dynamics and manage A&P budget Analyse category, consumers, competition, trends and bring actionable insights Support in short- and medium-term brand strategies with outside-in passion Strong drive & contribution to execute the growth plans with excellence Develop and support mid-sized brand activations and promotional campaigns from ideation to execution Identify consumer needs & market opportunities needs and drive portfolio initiatives (inno/reno/ animation) from creation to launch Engage & contribute in cross-functional project teams Successfully completed studies in business administration or comparable At least 3 years of professional experience in brand management of consumer goods, ideally within the food & beverage category Very good project management skills and initial experience in the implementation of media campaigns and product innovations Strategic thinking paired with pragmatic implementation Entrepreneurial curious thinking, enjoy making decisions and finding innovative and creative solutions Convincing and inspiring personality with confidence in presentation and pitching ideas Enjoy working in a team, with internal stakeholders and external service providers Fluent in German and English