About this role
<p><span style=""><span style="Times New Roman', serif"><b><span style=""><span style="Arial', sans-serif">MAIN PURPOSE</span></span></b></span></span></p> <p> </p> <p style="text-align:justify"><span style=""><span style="Times New Roman', serif"><span style=""><span style="Arial', sans-serif">SHISEIDO Regional Brand Team’s mission is to build long-term brand equity and accelerate brand growth and market share growth in the region by partnering closely with Global Brand Holder and Local Market teams, which include Taiwan, Korea, Thailand, Vietnam, Singapore, Malaysia, Philippines, Indonesia, and Oceania.</span></span></span></span></p> <p style="text-align:justify"> </p> <p style="text-align:justify"><span style=""><span style="Times New Roman', serif"><span style=""><span style="Arial', sans-serif">We are looking for an enthusiastic marketing intern to join our regional brand team. This internship will help you acquire strategic marketing, analytical, stakeholder management, and leadership skills. It will provide you with knowledge and exposure to various aspects of marketing and brand building from innovation, marketing strategy development, integrated marketing communications, digital marketing, PR, CRM, project management, and execution. </span></span></span></span></p> <p style="text-align:justify"> </p> <p style="text-align:justify"><span style=""><span style="Times New Roman', serif"><span style=""><span style="Arial', sans-serif">Ultimately, you will gain broad and rich experience in brand building!</span></span></span></span></p> <p> </p> <p><span style=""><span style="Times New Roman', serif"><b><span style=""><span style="Arial', sans-serif">KEY RESPONSIBILITIES</span></span></b></span></span></p> <p> </p> <ol> <li style="text-align:justify"><span style=""><span style="Times New Roman', serif"><span style=""><span style="Arial', sans-serif">Support business analysis, competitive analysis, presentation, and brand strategy development </span></span></span></span></li> <li style="text-align:justify"><span style=""><span style="Times New Roman', serif"><span style=""><span style="Arial', sans-serif">Facilitate communication between local affiliates and drive alignment between all stakeholders, including local countries and HQ</span></span></span></span></li> <li style="text-align:justify"><span style=""><span style="Times New Roman', serif"><span style=""><span style="Arial', sans-serif">Support Regional Digital, Social, and E-Commerce Assets development projects</span></span></span></span></li> <li style="text-align:justify"><span style=""><span style="Times New Roman', serif"><span style=""><span style="Arial', sans-serif">Support on contractor and agency management and operational coordinations</span></span></span></span></li> <li style="text-align:justify"><span style=""><span style="Times New Roman', serif"><span style=""><span style="Arial', sans-serif">Collaborate with markets and cross function teams to ensure timely implementation and launch of regional-led campaigns</span></span></span></span></li> <li style="text-align:justify"><span style=""><span style="Times New Roman', serif"><span style=""><span style="Arial', sans-serif">Support Social & Influencer Activation program analysis, competitive analysis and benchmarking, opportunity identification, conceptualization, and </span></span><span style=""><span style="Arial', sans-serif">best practice recommendation</span></span> </span></span></li> </ol> <p style="margin-left:48.0px;text-align:justify"> </p> <p style="margin-bottom:11.0px"><span style=""><span><span style="Times New Roman', serif"><b><span style=""><span><span style="Arial', sans-serif">REQUIREMENTS</span></span></span></b></span></span></span></p> <ul> <li style="text-align:justify"><span style=""><span style="Times New Roman', serif"><span style=""><span style="Arial', sans-serif">Internship experience </span></span><span style=""><span style="Arial', sans-serif">related to brand marketing / strategy building* in FMCG, Prestige, Beauty</span></span></span></span></li> </ul> <p style="text-align:justify"><span style=""><span style="Times New Roman', serif"><span style=""><span style="Arial', sans-serif"> * Working experience in creative agency, research agency, consulting company is welcome </span></span></span></span></p> <p><span style=""><span><span style="Times New Roman', serif"><span style=""><span style="Arial', sans-serif"><span style=""> ** Beauty experience is preferred, </span></span></span><span style=""><span style="Arial', sans-serif"><span style="">but not mandatory</span></span></span></span></span></span></p> <ul> <li><span style=""><span><span style="Times New Roman', serif"><span style=""><span style="Arial', sans-serif"><span style="">Excellent communication skills – both written and verbal</span></span></span></span></span></span></li> <li style="text-align:justify"><span style=""><span style="Times New Roman', serif"><span style=""><span style="Arial', sans-serif">Strong collaboration and people management skills</span></span></span></span></li> <li style="text-align:justify"><span style=""><span style="Times New Roman', serif"><span style=""><span style="Arial', sans-serif">Self-motivated and can work independently </span></span></span></span></li> <li><span style=""><span><span style="Times New Roman', serif"><span style=""><span style="Arial', sans-serif"><span style="">Proficiency in Adobe Photoshop, Illustrator and InDesign and Cloud is a plus, but not mandatory</span></span></span></span></span></span></li> </ul>