Senior Officer - Marketing, SHISEIDO and Drunk Elephant (Hong Kong, HK, HK) @ Shiseido

<p><span style="display:none"> </span> </p> <p style="margin-bottom:11.0px"><span style=""><span><span style="">Responsibilities:</span></span></span></p> <ul> <li style="list-style-type:none"> </li> <li style="text-align:justify"><span style=""><span style="text-justify:inter-ideograph"><span><span style="">Drive and develop on-brand content that align with brand objectives and strategies</span></span></span></span></li> <li style="text-align:justify"><span style=""><span style="text-justify:inter-ideograph"><span><span style="">Formulate 360 degree omni-channel marketing campaigns for designated franchise to accelerate brand SHISEIDO business growth</span></span></span></span></li> <li style="text-align:justify"><span style=""><span style="text-justify:inter-ideograph"><span><span style="">Create innovative, engaging &amp; consumer-centric product story-telling for new product launches &amp; re-promotion campaigns, including message development, production and execution which drive &amp; maximize campaign ROI</span></span></span></span></li> <li style="text-align:justify"><span style=""><span style="text-justify:inter-ideograph"><span><span style="">Manage content distribution to different touch points to drive maximum reach and impact</span></span></span></span></li> <li style="text-align:justify"><span style=""><span style="text-justify:inter-ideograph"><span><span style="">Create unique customer experience, engagement / consumers events from planning to implementation</span></span></span></span></li> <li style="text-align:justify"><span style=""><span style="text-justify:inter-ideograph"><span><span style="">Develop effective customer communications via CRM campaign including email &amp; SMS </span></span></span></span></li> <li style="text-align:justify"><span style=""><span style="text-justify:inter-ideograph"><span><span style="">Work with social media team to create and engaging social content that achieving campaign objectives </span></span></span></span></li> <li style="text-align:justify"><span style=""><span style="text-justify:inter-ideograph"><span><span style="">Work with PR team / agencies for PR &amp; influencer activations to increase brand awareness </span></span></span></span></li> <li style="text-align:justify"><span style=""><span style="text-justify:inter-ideograph"><span><span style="">Analyse and evaluate the post-campaign performance to drive valuable insights</span></span></span></span></li> <li style="text-align:justify"><span style=""><span style="text-justify:inter-ideograph"><span><span style="">Good numeric sense with analytical mind set</span></span></span></span></li> <li style="text-align:justify"><span style=""><span style="text-justify:inter-ideograph"><span><span style="">Ensure all content is delivered on time and within budget</span></span></span></span></li> <li style="text-align:justify"><span style=""><span style="text-justify:inter-ideograph"><span><span style="">Stay up-to-date with content trends and analytics to generate new content ideas</span></span></span></span></li> <li style="text-align:justify"><span style=""><span style="text-justify:inter-ideograph"><span><span style="">Participate in ad hoc projects as assigned by the company</span></span></span></span><br> </li> </ul> <p style="margin-bottom:11.0px;text-align:justify"><span style=""><span style="text-justify:inter-ideograph"><span><span style="">Requirements:</span></span></span></span></p> <ul> <li style="list-style-type:none"> </li> <li style="text-align:justify"><span style=""><span style="text-justify:inter-ideograph"><span><span style="">Degree holder in Marketing, Business, Journalism or other related discipline</span></span></span></span></li> <li style="text-align:justify"><span style=""><span style="text-justify:inter-ideograph"><span><span style="">At least 4 years<span style="Times New Roman', serif">’</span> relevant experience in brand / product marketing, Agency background particularly in the field of digital are also welcomed</span></span></span></span></li> <li style="text-align:justify"><span style=""><span style="text-justify:inter-ideograph"><span><span style="">Passionate in Beauty/Luxury. Digital-savvy and knowledgeable on the latest digital / beauty trends preferred</span></span></span></span></li> <li style="text-align:justify"><span style=""><span style="text-justify:inter-ideograph"><span><span style="">Mature, pro-active, creative, dynamic and self-disciplined with positive attitude</span></span></span></span></li> <li style="text-align:justify"><span style=""><span style="text-justify:inter-ideograph"><span><span style="">A team player and a result-oriented person</span></span></span></span></li> <li style="text-align:justify"><span style=""><span style="text-justify:inter-ideograph"><span><span style="">Good interpersonal and negotiation skills</span></span></span></span></li> <li style="text-align:justify"><span style=""><span style="text-justify:inter-ideograph"><span><span style="">Can work independently and under pressure</span></span></span></span></li> <li style="text-align:justify"><span style=""><span style="text-justify:inter-ideograph"><span><span style="">Good command of English and Chinese (Cantonese &amp; Mandarin)</span></span></span></span></li> </ul> <p><span style="display:none"> </span> </p>