About this role
<p><span style=""><strong>Responsibilities:</strong></span></p> <ol style="margin-top:0.0cm;margin-bottom:7.8pt"> <li style="margin:0.0cm 0.0cm 7.8pt 0.0px;line-height:150%;text-align:justify;text-indent:9.8px"><span style="">Developed product strategies to drive Türkiye market growth in the Core Lab segment, with a strong focus on Total Laboratory Automation (TLA).</span></li> <li style="margin:0.0cm 0.0cm 7.8pt 0.0px;line-height:150%;text-align:justify;text-indent:9.8px"><span style="">Provided in-depth IVD product technical expertise to support pre-sales activities and tendering processes.</span></li> <li style="margin:0.0cm 0.0cm 7.8pt 0.0px;line-height:150%;text-align:justify;text-indent:9.8px"><span style="">Led complex laboratory automation projects, collaborating closely with informatics and service teams to ensure successful go-live and system stabilization.</span></li> <li style="margin:0.0cm 0.0cm 7.8pt 0.0px;line-height:150%;text-align:justify;text-indent:9.8px"><span style="">Engaged directly with Mindray HQ scientists on foundational architecture decisions for automation systems.</span></li> <li style="margin:0.0cm 0.0cm 7.8pt 0.0px;line-height:150%;text-align:justify;text-indent:9.8px"><span style="">Formulated product development, positioning, and pricing strategies to strengthen market competitiveness.</span></li> <li style="margin:0.0cm 0.0cm 7.8pt 0.0px;line-height:150%;text-align:justify;text-indent:9.8px"><span style="">Conducted market intelligence gathering and competitive analysis to develop actionable product roadmaps that enhanced brand presence and market positioning.</span></li> <li style="margin:0.0cm 0.0cm 7.8pt 0.0px;line-height:150%;text-align:justify;text-indent:9.8px"><span style="">Analyzed marketing information and sales data to identify customer needs and translate them into product requirements.</span></li> <li style="margin:0.0cm 0.0cm 7.8pt 0.0px;line-height:150%;text-align:justify;text-indent:9.8px"><span style="">Organized and participated in exhibitions, seminars, and industry events while providing expert input on product promotion materials.</span></li> </ol> <p><span style=""><strong>Requirements:</strong></span></p> <ol style="margin-top:0.0cm;margin-bottom:7.8pt"> <li style="margin:0.0cm 0.0cm 7.8pt 0.0px;line-height:150%;text-align:justify;text-indent:9.8px"><span style="">Above 3 years‘ experience in IVD products or applications, familiar with the industry and has a passion in the industry;</span></li> <li style="margin:0.0cm 0.0cm 7.8pt 0.0px;line-height:150%;text-align:justify;text-indent:9.8px"><span style="">Deep understanding of laboratory operations and automation systems, with proven expertise in total laboratory automation (TLA) workflow analysis and optimization.</span></li> <li style="margin:0.0cm 0.0cm 7.8pt 0.0px;line-height:150%;text-align:justify;text-indent:9.8px"><span style="">Bachelor's degree or above, a medical-related major is preferred, Excellent command of written & spoken English;</span></li> <li style="margin:0.0cm 0.0cm 7.8pt 0.0px;line-height:150%;text-align:justify;text-indent:9.8px"><span style="">Deep understanding of laboratory operations and the automation environment, with proved experience for total lab automation line workflow analysis and optimization.</span></li> <li style="margin:0.0cm 0.0cm 7.8pt 0.0px;line-height:150%;text-align:justify;text-indent:9.8px"><span style="">Strong interpersonal abilities, outstanding communication skills and clear logical thinking.</span></li> </ol>