About this role
<p style="text-align:justify"><span style="color:#000000"><span style="font-size:14.0px"><span style="font-family:Arial, Helvetica, sans-serif">The British College of Brazil (BCB) is one of the leading international schools in Sao Paulo, the biggest and one of the most important cities in Brazil, offering contemporary British international education to students from Pre-Nursery through to Secondary, teaching ages 2 to 17 bilingually in English and Portuguese. Founded in 2011 BCB is a private IB day school and has established itself as the school of choice for international families and internationally minded Brazilian families within Sao Paulo. <br> <br> Our school values developing the whole child - academically, pastorally and socially with the principles of Positive Education and Growth Mindset underpinning our approach. With the child at the centre of our decision making, we believe that we are best placed to offer an outstanding education for all students in our care.</span></span></span></p> <div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:16.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px">Short Description</H2> </div><div><ul> <li>Lead Admissions, Marketing, and Communications functions to achieve enrollment and retention targets.</li> <li>Manage the full customer journey (parents and students) from initial contact to loyalty.</li> <li>Develop and execute online and offline marketing strategies to generate leads.</li> <li>Oversee the admissions pipeline, improving conversion rates and customer experience.</li> <li>Analyze data and KPIs to support strategic decision-making and planning.</li> <li>Ensure brand consistency and high-quality institutional communication.</li> <li>Plan and execute events and recruitment initiatives.</li> <li>Build external partnerships and strengthen the school’s market positioning.</li> <li>Lead, coach, and develop cross-functional teams.</li> <li>Manage budgets and ensure return on investment (ROI) for marketing activities.</li> </ul></div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:16.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px">Required Skills/Abilities</H2> </div><div><ul> <li>Leadership and team management</li> <li>Strategic thinking and business acumen</li> <li>Strong analytical and data-driven mindset</li> <li>Effective communication (written and verbal)</li> <li>Results-oriented approach</li> <li>Relationship building and networking</li> <li>Project management and organizational skills</li> <li>Knowledge of digital marketing and CRM systems</li> <li>Negotiation and influencing skills</li> <li>Adaptability, proactivity, and resilience</li> </ul></div></div></div><p style="text-align:justify"><span style="color:#000000"><span style="font-size:14.0px"><span style="font-family:Arial, Helvetica, sans-serif">At Nord Anglia Education we are committed to providing a world class, safe, happy environment in which children and young people can thrive and learn. We are committed to safeguarding and promoting the welfare of all our pupils where we embrace all race, abilities, religions, genders, and cultures.</span></span></span></p> <p style="text-align:justify"><span style="color:#000000"><span style="font-size:14.0px"><span style="font-family:Arial, Helvetica, sans-serif">All post holders in regulated activity (having regular unsupervised contact with children) are subject to appropriate national and international vetting procedures including satisfactory criminal record checks from both your country of residence/birth and any country of residence within the last 10 years.</span></span></span></p> <p style="text-align:justify"><span style="color:#000000"><span style="font-size:14.0px"><span style="font-family:Arial, Helvetica, sans-serif">We welcome applications from suitable qualified persons from all diverse backgrounds.</span></span></span></p> <p style="text-align:justify"><span style="color:#000000"><span style="font-size:14.0px"><span style="font-family:Arial, Helvetica, sans-serif">Please note, only shortlisted candidates will be contacted.</span></span></span></p> <p style="margin-bottom:11.0px"> </p>