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Senior Product Manager/Marketer (SAAS focus) (East Tamaki, NZ, 2013) @ Fisher & Paykel Healthcare Ltd

East Tamaki, NZ, 2013OnsiteFull-time
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About this role

<ul style="margin-top:0.0cm;margin-bottom:0.0cm" type="disc"> <li style="margin-bottom:0.0cm;line-height:normal;margin-top:0.0cm;margin-right:0.0cm;font-size:11.0pt;font-family:Arial, sans-serif"><span style="font-size:10.0pt">Create compelling messaging and content for a SAAS product </span></li> <li style="margin-bottom:0.0cm;line-height:normal;margin-top:0.0cm;margin-right:0.0cm;font-size:11.0pt;font-family:Arial, sans-serif"><span style="font-size:10.0pt">Deliver the go-to market strategy </span></li> <li style="margin-bottom:0.0cm;line-height:normal;margin-top:0.0cm;margin-right:0.0cm;font-size:11.0pt;font-family:Arial, sans-serif"><span style="font-size:10.0pt"><span style="font-size:10.0pt;line-height:107%;font-family:Arial, sans-serif">12-month fixed-term contract (parental leave cover). </span></span></li> </ul> <p style="margin:0.0cm;line-height:normal;font-size:11.0pt;font-family:Arial, sans-serif"> </p> <p style="margin:0.0cm;line-height:normal;font-size:11.0pt;font-family:Arial, sans-serif"><span style="font-size:10.0pt">Fisher &amp; Paykel Healthcare is a global leader in medical devices. We are dedicated to driving innovation and creating products that truly meet our customers&apos; needs. </span></p> <p style="margin:0.0cm;line-height:normal;font-size:11.0pt;font-family:Arial, sans-serif"> </p> <p style="margin:0.0cm;line-height:normal;font-size:11.0pt;font-family:Arial, sans-serif"><span style="font-size:10.0pt">The Obstructive Sleep Apnea (OSA) Marketing team is at the forefront of bringing innovative CPAP mask solutions to market, driving both product success and customer impact. This high-performing team leads end-to-end go-to-market strategy across B2B and B2C channels, with a strong emphasis on customer engagement and ongoing sales enablement. </span></p> <p style="margin:0.0cm;line-height:normal;font-size:11.0pt;font-family:Arial, sans-serif"><strong><span style="font-size:10.0pt"> </span></strong></p> <p style="margin:0.0cm;line-height:normal;font-size:11.0pt;font-family:Arial, sans-serif"><strong><span style="font-size:10.0pt">The Role:</span></strong><span style="font-size:10.0pt"> </span></p> <p style="margin:0.0cm;line-height:normal;font-size:11.0pt;font-family:Arial, sans-serif"><span style="font-size:10.0pt">We are looking for a highly motivated Senior Product Manager/Senior Product Marketer to join our dynamic OSA marketing team for a 12-month fixed term (parental leave cover). </span><span style="font-size:10.0pt">This role sits at the intersection of product strategy, customer insight, and go-to-market execution.</span><span style="font-size:10.0pt"> </span></p> <p style="margin:0.0cm;line-height:normal;font-size:11.0pt;font-family:Arial, sans-serif"> </p> <p style="margin:0.0cm;line-height:normal;font-size:11.0pt;font-family:Arial, sans-serif"><span style="font-size:10.0pt">You will lead the marketing strategy and implementation for the F&amp;P myMask app, while contributing to broader portfolio initiatives. </span><span style="font-size:10.0pt">Success in this role will come from your ability to connect product, customer and commercial outcomes, ensuring our solutions deliver meaningful impact for both clinicians and patients.</span><span style="font-size:10.0pt"> </span></p> <p style="margin:0.0cm;line-height:normal;font-size:11.0pt;font-family:Arial, sans-serif"> </p> <p style="margin:0.0cm;line-height:normal;font-size:11.0pt;font-family:Arial, sans-serif"><span style="font-size:10.0pt">You will work closely with cross-functional stakeholders including product development, marketing, sales, clinical, quality, and legal, influencing both product direction and market success.</span><span style="font-size:10.0pt"> </span></p> <p style="margin:0.0cm;line-height:normal;font-size:11.0pt;font-family:Arial, sans-serif"><strong><span style="font-size:10.0pt"> </span></strong></p> <p style="margin:0.0cm;line-height:normal;font-size:11.0pt;font-family:Arial, sans-serif"><strong><span style="font-size:10.0pt">Key Responsibilities:</span></strong><span style="font-size:10.0pt"> </span></p> <ul style="margin-top:0.0cm;margin-bottom:0.0cm" type="disc"> <li style="margin-bottom:0.0cm;line-height:normal;margin-top:0.0cm;margin-right:0.0cm;font-size:11.0pt;font-family:Arial, sans-serif"><span style="font-size:10.0pt">Analyse market trends, competitor offerings, and customer feedback to identify growth opportunities and inform product marketing strategy. </span></li> </ul> <ul style="margin-top:0.0cm;margin-bottom:0.0cm" type="disc"> <li style="margin-bottom:0.0cm;line-height:normal;margin-top:0.0cm;margin-right:0.0cm;font-size:11.0pt;font-family:Arial, sans-serif"><span style="font-size:10.0pt">Define and prioritise product marketing requirements using data, usage metrics and market demand. </span></li> </ul> <ul style="margin-top:0.0cm;margin-bottom:0.0cm" type="disc"> <li style="margin-bottom:0.0cm;line-height:normal;margin-top:0.0cm;margin-right:0.0cm;font-size:11.0pt;font-family:Arial, sans-serif"><span style="font-size:10.0pt">Contribute to product direction through insights, customer feedback and commercial perspectives. </span></li> </ul> <ul style="margin-top:0.0cm;margin-bottom:0.0cm" type="disc"> <li style="margin-bottom:0.0cm;line-height:normal;margin-top:0.0cm;margin-right:0.0cm;font-size:11.0pt;font-family:Arial, sans-serif"><span style="font-size:10.0pt">Evolve and execute the go-to-market strategy with clear, differentiated messaging and value propositions. </span></li> </ul> <ul style="margin-top:0.0cm;margin-bottom:0.0cm" type="disc"> <li style="margin-bottom:0.0cm;line-height:normal;margin-top:0.0cm;margin-right:0.0cm;font-size:11.0pt;font-family:Arial, sans-serif"><span style="font-size:10.0pt">Drive alignment across sales, marketing and international sales teams to support adoption and commercial success. </span></li> </ul> <ul style="margin-top:0.0cm;margin-bottom:0.0cm" type="disc"> <li style="margin-bottom:0.0cm;line-height:normal;margin-top:0.0cm;margin-right:0.0cm;font-size:11.0pt;font-family:Arial, sans-serif"><span style="font-size:10.0pt">Collaborate closely with cross-functional teams, including design and engineering, to ensure product vision and goals alignment. </span></li> </ul> <ul style="margin-bottom:0.0cm;margin-top:0.0px"> <li style="margin:0.0cm 0.0cm 0.0cm 0.0px;line-height:normal;font-size:11.0pt;font-family:Arial, sans-serif"><span style="font-size:10.0pt">Communicate insights, recommendations and trade-offs clearly to stakeholders at all levels. </span></li> </ul> <ul style="margin-top:0.0cm;margin-bottom:0.0cm" type="disc"> <li style="margin-bottom:0.0cm;line-height:normal;margin-top:0.0cm;margin-right:0.0cm;font-size:11.0pt;font-family:Arial, sans-serif"><span style="font-size:10.0pt">Monitor product performance post-launch and recommend adjustments based on market feedback and evolving trends. </span></li> </ul> <p style="margin:0.0cm;line-height:normal;font-size:11.0pt;font-family:Arial, sans-serif"><strong><span style="font-size:10.0pt"> </span></strong></p> <p style="margin:0.0cm;line-height:normal;font-size:11.0pt;font-family:Arial, sans-serif"><strong><span style="font-size:10.0pt">The ideal candidate will have: </span></strong><span style="font-size:10.0pt"> </span></p> <ul style="margin-top:0.0cm;margin-bottom:0.0cm" type="disc"> <li style="margin-bottom:0.0cm;line-height:normal;margin-top:0.0cm;margin-right:0.0cm;font-size:11.0pt;font-family:Arial, sans-serif"><span style="font-size:10.0pt">A degree in marketing, software or related field </span></li> </ul> <ul style="margin-top:0.0cm;margin-bottom:0.0cm" type="disc"> <li style="margin-bottom:0.0cm;line-height:normal;margin-top:0.0cm;margin-right:0.0cm;font-size:11.0pt;font-family:Arial, sans-serif"><span style="font-size:10.0pt">5+ years’ product marketing experience </span></li> </ul> <ul style="margin-top:0.0cm;margin-bottom:0.0cm" type="disc"> <li style="margin-bottom:0.0cm;line-height:normal;margin-top:0.0cm;margin-right:0.0cm;font-size:11.0pt;font-family:Arial, sans-serif"><span style="font-size:10.0pt">Excellent communication and leadership skills, with a knack for working collaboratively in a cross-functional team environment </span></li> </ul> <ul style="margin-top:0.0cm;margin-bottom:0.0cm" type="disc"> <li style="margin-bottom:0.0cm;line-height:normal;margin-top:0.0cm;margin-right:0.0cm;font-size:11.0pt;font-family:Arial, sans-serif"><span style="font-size:10.0pt">Strong experience briefing and creating product marketing material </span></li> </ul> <ul style="margin-top:0.0cm;margin-bottom:0.0cm" type="disc"> <li style="margin-bottom:0.0cm;line-height:normal;margin-top:0.0cm;margin-right:0.0cm;font-size:11.0pt;font-family:Arial, sans-serif"><span style="font-size:10.0pt">The ability to translate technical and clinical concepts clearly </span></li> </ul> <ul style="margin-top:0.0cm;margin-bottom:0.0cm" type="disc"> <li style="margin-bottom:0.0cm;line-height:normal;margin-top:0.0cm;margin-right:0.0cm;font-size:11.0pt;font-family:Arial, sans-serif"><span style="font-size:10.0pt">Outstanding organisation and prioritisation capabilities </span></li> </ul> <ul style="margin-top:0.0cm;margin-bottom:0.0cm" type="disc"> <li style="margin-bottom:0.0cm;line-height:normal;margin-top:0.0cm;margin-right:0.0cm;font-size:11.0pt;font-family:Arial, sans-serif"><span style="font-size:10.0pt">Adaptability and self-motivation to succeed in a highly regulated environment </span></li> <li style="margin-bottom:0.0cm;line-height:normal;margin-top:0.0cm;margin-right:0.0cm;font-size:11.0pt;font-family:Arial, sans-serif"><span style="font-size:10.0pt">A passion for helping improve the outcomes of patients</span></li> <li style="margin-bottom:0.0cm;line-height:normal;margin-top:0.0cm;margin-right:0.0cm;font-size:11.0pt;font-family:Arial, sans-serif"><span style="font-size:10.0pt">Experience in a SAAS or services marketing role would be preferable but not necessary. </span></li> </ul> <p style="margin:0.0cm;line-height:normal;font-size:11.0pt;font-family:Arial, sans-serif"> </p> <p style="margin:0.0cm;line-height:normal;font-size:11.0pt;font-family:Arial, sans-serif"><span style="font-size:10.0pt">A great cover letter will explain why you’re the person for this role. </span></p> <p style="margin:0.0cm;line-height:normal;font-size:11.0pt;font-family:Arial, sans-serif"><strong><span style="font-size:10.0pt"> </span></strong></p> <p style="margin:0.0cm;line-height:normal;font-size:11.0pt;font-family:Arial, sans-serif"><strong><span style="font-size:10.0pt">Company and Culture</span></strong><span style="font-size:10.0pt"> </span></p> <p style="margin:0.0cm;line-height:normal;font-size:11.0pt;font-family:Arial, sans-serif"><span style="font-size:10.0pt">F&amp;P Healthcare designs and manufactures healthcare devices that are sold all around the globe. Based in Highbrook, Auckland and only minutes from the motorway, we offer a unique working environment with modern facilities in park-like surroundings. We have subsidised cafés and plenty of opportunities to participate in social sports and interest groups. </span></p> <p style="margin:0.0cm;line-height:normal;font-size:11.0pt;font-family:Arial, sans-serif"> </p> <p style="margin:0.0cm;line-height:normal;font-size:11.0pt;font-family:Arial, sans-serif"><span style="font-size:10.0pt">We don’t just talk about ‘work-life balance’; we live it! Join us and help shape the future of our products. </span></p> <p style="margin:0.0cm;line-height:normal;font-size:11.0pt;font-family:Arial, sans-serif"> </p> <p style="margin:0.0cm;line-height:normal;font-size:11.0pt;font-family:Arial, sans-serif"><span style="font-size:10.0pt">Apply now!</span></p>

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