About this role
<p style="margin:0.0in 0.0in 10.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"><strong>Title:</strong> Assistant Product Marketing Manager<br><strong>Location:</strong> Tampa, FL – Hybrid<br><strong>Employment Type:</strong> Full Time</p> <p style="margin:0.0in 0.0in 10.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"> </p> <p style="margin:0.25in 0.0in 4.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="font-size:16.0pt;line-height:115%;color:#c00000">About the Company</span></p> <p style="margin:0.0in 0.0in 10.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif">At Checkers & Rally's were redefining what fast food can look like. <br><br>From Day one, our mission has been simple: deliver bold, crave-worthy food at an unbeatable value, without slowing down. That’s why we’ve built a brand known for iconic menu items, fast service, and experiences that keep guests coming back again and again. From the Big Buford to our award winning Famous Seasoned Fries, our menu Eats Different! <br><br>But what really sets us apart? Our people.<br><br>We believe in creating opportunities. Whether you're starting out or building your career, we provide the training, support, and real pathways to help you grow, lead, and succeed.</p> <p style="margin:0.25in 0.0in 4.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"> </p> <p style="margin:0.25in 0.0in 4.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="font-size:16.0pt;line-height:115%;color:#c00000">About the Role<a name="_Hlk196059953"></a></span></p> <p style="margin:0.0in 0.0in 10.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif">The Checkers & Rally’s brands were started 40 years ago from the idea that fast food could be done better. Today, we continue to dare the world to defy the dull by bringing our fast-foodie consumers one-of-a-kind experiences driven by legendary taste, undeniable value and game changing innovation. As a member of the Brand Marketing Team, this position is instrumental in bringing that vision to life.</p> <p style="margin:0.0in 0.0in 10.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"> </p> <p style="margin:0.0in 0.0in 10.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif">The Assistant Product Marketing Manager plays a key role in identifying consumer insights, ideating to develop new product ideas, managing cross-functional projects, executing strategic marketing plans, and launching new products and platforms to drive brand relevance and sales growth.</p> <p style="margin:0.0in 0.0in 10.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"> </p> <p style="margin:0.0in 0.0in 10.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif">Successful candidates will be passionate about the consumer, collaborative, and have the ability to thrive in a fast-paced and dynamic environment. </p> <p style="margin:0.25in 0.0in 4.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"> </p> <p style="margin:0.25in 0.0in 4.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="font-size:16.0pt;line-height:115%;color:#c00000">What You’ll Do (Core Impact Areas)</span></p> <ul style="margin-top:0.0in;margin-bottom:0.0in" type="square"> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Leads the planning and execution of ideations and product development projects in partnership with the R&D team and agency partner:</span></li> <ul style="margin-top:0.0in;margin-bottom:0.0in" type="square"> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Leads the process of developing and presenting a relevant and inspiring presentation that will help guide the ideation or project. Partners with our Insights team and agency partner to select strategic inputs.</span></li> </ul> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Crafts initial product descriptions and white paper concepts based on strategic insights for new product and value deals.</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Develops briefs and other key documentation needed to support the product development process, testing and system launch. </span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Assists in the development + execution of annual strategic growth plans for all product and value platforms and other growth initiatives in support of the overall brand strategy. </span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Coordinates the timelines and processes associated with executing the product development and testing processes. </span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Assists in the insight-driven concept development of products and value propositions from testing to national rollout</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Gathers key project inputs from key cross-functional partners such as R&D, Advertising, Field Marketing, Digital Marketing, Consumer Insights, Operations, Supply Chain, Finance, IT and Agency Partners and track and report on progress.</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black;background-color:white">Develops and maintains a database of all products in the development pipeline including details and stage.</span></li> </ul> <p style="margin:0.25in 0.0in 4.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"> </p> <p style="margin:0.25in 0.0in 4.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="font-size:16.0pt;line-height:115%;color:#c00000">What You Bring (Must-haves)</span></p> <ul style="margin-top:0.0in;margin-bottom:0.0in" type="square"> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Bachelors Degree in Marketing or a related field</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">3-5 years of marketing project management experience in retail, restaurant or consumer packaged goods is required</span></li> </ul> <p style="margin:0.0in;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"> </p> <p style="margin:0.25in 0.0in 4.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="font-size:16.0pt;line-height:115%;color:#c00000">What Sets You Apart (Nice to haves)</span></p> <ul style="margin-top:0.0in;margin-bottom:0.0in" type="square"> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Strong logical and strategic thinking skills</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Detail-oriented with strong organizational skills</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Analytical ability to understand how to assess the impact of programs and initiatives</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Ability to prioritize and juggle numerous projects and deadlines</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Exceptional verbal and written communication skills and ability to interact with senior levels of the organization</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">High energy with a positive, customer-centric attitude</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Commitment to our core values of integrity, service, excellence, and courage to be bold</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Demonstrates ability to thrive in a fast-paced, fluid environment</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Ability to proactively develop creative solutions</span></li> </ul> <p style="margin:0.25in 0.0in 4.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"> </p> <p style="margin:0.25in 0.0in 4.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="font-size:16.0pt;line-height:115%;color:#c00000">Core Competencies</span></p> <ul style="margin-top:0.0in;margin-bottom:0.0in" type="square"> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Process Management</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Customer Focus</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Organizing</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Peer Relationships</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Dealing with Ambiguity</span></li> </ul> <p style="margin:0.25in 0.0in 4.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"> </p> <p style="margin:0.25in 0.0in 4.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="font-size:16.0pt;line-height:115%;color:#c00000">Benefits</span></p> <ul style="margin-top:0.0in;margin-bottom:0.0in" type="square"> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Medical, Dental, and Vision Benefits available</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Competitive PTO Policy with Paid Holidays Off</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">401k w/ a company match</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">CARE Program</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Employee Discount at restaurants</span></li> </ul> <p style="margin:0.25in 0.0in 4.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"> </p> <p style="margin:0.25in 0.0in 4.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="font-size:16.0pt;line-height:115%;color:#c00000">Why Join Us</span></p> <ul style="margin-top:0.0in;margin-bottom:0.0in" type="square"> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Bold, performance driven-brand</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Growth opportunities</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Strong team culture</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Focus on results and accountability</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Top 10 Cruise Prize</span></li> </ul> <p style="margin:0.25in 0.0in 4.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"> </p> <p style="margin:0.25in 0.0in 4.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="font-size:16.0pt;line-height:115%;color:#c00000">Work Environment & Essential Physical Requirements</span></p> <ul style="margin-top:0.0in;margin-bottom:0.0in" type="square"> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><strong><span style="color:black">Location:</span></strong><span style="color:black"> Tampa, FL – Hybrid</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><strong><span style="color:black">Travel Expectations:</span></strong><span style="color:black"> Occasional travel to company locations for on-site ER support, multi-site investigations, or HR team meetings; valid driver’s license may be required.</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Individual must live in the Tampa area and is required to be in the Restaurant Support Center or Innovation Center 3 days per week, at a minimum.</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Ability to Travel for meetings, innovation sessions, photo shoots, etc.</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Ability to sit for extended periods (4–6 hours/day) in a hybrid corporate or home office setting.</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Ability to stand, walk, and move throughout a corporate facility during in-office days, employee meetings, or multi-department coordination activities.</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Ability to communicate clearly and effectively in person, by phone, and via virtual platforms throughout the workday, including during sensitive or emotionally charged employee conversations.</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="color:black">Occasional lifting or carrying of materials up to 20 lbs.</span></li> </ul> <p style="margin:0.25in 0.0in 4.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"> </p> <p style="margin:0.25in 0.0in 4.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="font-size:16.0pt;line-height:115%;color:#c00000">Company Values</span></p> <ul style="margin-top:0.0in;margin-bottom:0.0in" type="square"> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><strong><span style="color:black">We’re Fearless</span></strong><span style="color:black"> – We take bold risks and push past limits with a “can-do” spirit, tackling challenges creatively and fearlessly. We go beyond expectations and make every move count. Fearless isn’t just a mindset; it’s how we win.</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><strong><span style="color:black">We’re Family</span></strong><span style="color:black"> – We’re a family, built on trust and respect, holding each other accountable and lifting each other up at every turn. Standing together, we create an environment where everyone thrives-franchisees, teams, communities, and guests-no exceptions.</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><strong><span style="color:black">We’re Fast</span></strong><span style="color:black"> – Speed is in our DNA-we think, move, an adapt quickly. Whether it’s serving our guests, supporting our family, making bold decisions, or seizing new opportunities, we stay agile, so we are always ready to meet the moment.</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><strong><span style="color:black">We’re Fan Fanatics</span></strong><span style="color:black"> – Our guests are at the heart of everything we do, inspiring us to deliver the crave-worthy experiences they deserve. We don’t just serve them; we’re fanatics about them, making sure every craveable bite, every moment, is worth coming back for.</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><strong><span style="color:black">We Make Things Fun</span></strong><span style="color:black"> – At Checkers & Rally’s, fun is the main ingredient. We bring joy to everything-fueling creativity, connection, and unforgettable experiences in our RSC, in our kitchens, with our Guests, and in our communities.</span></li> <li style="margin-bottom:0.0in;line-height:115%;background-color:white;margin-top:0.0in;margin-right:0.0in;font-size:12.0pt;font-family:Aptos, sans-serif"><strong><span style="color:black">We’re Focused on 4-Wall Sales & Profitability</span></strong><span style="color:black"> – Sales and Profitability are key to our continued growth and innovative spirit. We’re here to build sustainable success that benefits our restaurants, franchisees, and teams.</span></li> </ul> <p style="margin:0.25in 0.0in 4.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"> </p> <p style="margin:0.25in 0.0in 4.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="font-size:16.0pt;line-height:115%;color:#c00000">Equal Opportunity</span></p> <p style="margin:0.0in 0.0in 10.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif">Checkers & Rally’s is an equal opportunity employer. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.</p> <p style="margin:0.0in 0.0in 10.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"> </p> <p style="margin:0.0in 0.0in 10.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif">#LI-AV1</p>