About this role
<p style="margin-bottom:11.0px"><span style="font-family:Arial, Helvetica, sans-serif;font-size:14.0pt"><strong>Brand: </strong>Purpose Financial</span></p> <p style="margin-bottom:11.0px"><span style="font-family:Arial, Helvetica, sans-serif;font-size:14.0pt"><strong>Address</strong>: 322 Rhett Street, Greenville, South Carolina, United States - 29601 </span></p> <p style="margin-bottom:11.0px"> </p> <p style="margin-bottom:11.0px"><span style="font-family:Arial, Helvetica, sans-serif;font-size:14.0pt">Purpose Financial, Inc. is an innovative consumer financial services company that offers a diverse suite of credit products, promoting financial inclusion and meeting consumers wherever they are. Through its brands, the company is committed to helping customers achieve their version of financial stability in the moment and in the future. Since 1997, Purpose Financial has been a pioneer in the consumer credit and financial services market offering money solutions in over 800 storefronts locations and online lending. Providing services in over 23 states, Purpose Financial employs over 2,500 team members.</span></p> <p style="margin-bottom:11.0px"><span style="font-family:Arial, Helvetica, sans-serif;font-size:14.0pt">At Purpose Financial we are always on the lookout for motivated individuals who share in our values of mutual respect to join our team of outstanding professionals.</span></p> <p style="margin-bottom:11.0px"><span style="font-size:14.0pt"><strong><span style="font-family:Arial, Helvetica, sans-serif">We offer:</span></strong></span></p> <ul> <li style="font-size:14.0pt"><span style="font-family:Arial, Helvetica, sans-serif;font-size:14.0pt">Competitive Wages</span></li> <li style="font-size:14.0pt"><span style="font-family:Arial, Helvetica, sans-serif;font-size:14.0pt">Health/Life Benefits</span></li> <li style="font-size:14.0pt"><span style="font-family:Arial, Helvetica, sans-serif;font-size:14.0pt">Health Savings Account plus Employer Seed</span></li> <li style="font-size:14.0pt"><span style="font-family:Arial, Helvetica, sans-serif;font-size:14.0pt">401(k) Savings Plan with Company Match</span></li> <li style="font-size:14.0pt"><span style="font-family:Arial, Helvetica, sans-serif;font-size:14.0pt">Paid Parental Leave</span></li> <li style="font-size:14.0pt"><span style="font-family:Arial, Helvetica, sans-serif;font-size:14.0pt">Company Paid Holidays</span></li> <li style="font-size:14.0pt"><span style="font-family:Arial, Helvetica, sans-serif;font-size:14.0pt">Paid Time Off including Volunteer Time</span></li> <li style="font-size:14.0pt"><span style="font-family:Arial, Helvetica, sans-serif;font-size:14.0pt">Tuition Reimbursement</span></li> <li style="font-size:14.0pt"><span style="font-family:Arial, Helvetica, sans-serif;font-size:14.0pt">Business Casual Environment</span></li> <li style="font-size:14.0pt"><span style="font-family:Arial, Helvetica, sans-serif;font-size:14.0pt">Rewards & Recognition Program</span></li> <li style="font-size:14.0pt"><span style="font-family:Arial, Helvetica, sans-serif;font-size:14.0pt">Employee Assistance Program</span></li> <li style="font-size:14.0pt"><span style="font-family:Arial, Helvetica, sans-serif;font-size:14.0pt">Office in downtown Greenville that offers free parking, onsite gym, free snacks/drinks</span></li> </ul> <p style="margin-bottom:11.0px"><br><span style="font-family:Arial, Helvetica, sans-serif;font-size:14.0pt">To learn more about Purpose Financial visit <strong><a href="https://havepurpose.com/"><span style="color:blue">Purpose Financial Website</span></a>.</strong></span></p> <p style="margin-bottom:11.0px"> </p><div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:16.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>Position Summary</b></H2> </div><div><p><span style="font-size:11.0pt;line-height:115%;font-family:Arial, sans-serif;color:black"><br>Purpose Financial is seeking a detail-oriented Performance Marketing Intern to join our Purpose Financial Marketing Team. In this role, you will support measurable business results by developing and executing data-driven marketing strategies, fueling digital marketing platform growth, supporting organization top level goals<strong> </strong>You will report to the Director, Lifecycle Marketing. </span></p></div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:16.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>Job Responsibility</b></H2> </div><div><p style="margin:0.0in 0.0in 10.0pt;line-height:115%;font-size:11.0pt;font-family:Calibri, sans-serif"><strong><span style="font-family:Arial, sans-serif;color:black"><br>Paid Performance Execution, Monitoring, Analysis and Optimization</span></strong><span style="font-family:Arial, sans-serif;color:black">: </span></p> <ul> <li style="line-height:normal;font-size:11.0pt;font-family:Calibri, sans-serif"><span style="font-family:Arial, sans-serif;color:black">Execute ad buying strategies across programmatic platforms, social networks, search engines and other digital platforms, while ensuring proper tracking and optimization. </span></li> <li style="line-height:normal;font-size:11.0pt;font-family:Calibri, sans-serif"><span style="font-family:Arial, sans-serif;color:black">Conduct in-depth analysis of campaign metrics, audience behavior, and conversion paths to inform strategic optimizations and budget reallocation decisions to maximize efficiency and ROI.</span></li> <li style="line-height:normal;font-size:11.0pt;font-family:Calibri, sans-serif"><span style="font-family:Arial, sans-serif;color:black">Proof ad copy, eg. direct mail, across English in Spanish variations to ensure accuracy. </span></li> </ul> <p style="margin:1.8pt 0.0in;line-height:115%;font-size:12.0pt;font-family:Calibri, sans-serif"><strong><span style="font-size:11.0pt;line-height:115%;font-family:Arial, sans-serif;color:black"><br>Testing</span></strong><span style="font-size:11.0pt;line-height:115%;font-family:Arial, sans-serif;color:black">: </span></p> <ul> <li style="line-height:115%;font-size:12.0pt;font-family:Calibri, sans-serif"><span style="font-size:11.0pt;line-height:115%;font-family:Arial, sans-serif;color:black">Design and optimize testing framework for all digital marketing, including tests across audiences, creatives, landings, as well as avenues like Affiliate marketing. </span></li> <li style="line-height:115%;font-size:12.0pt;font-family:Calibri, sans-serif"><span style="font-size:11.0pt;line-height:115%;font-family:Arial, sans-serif;color:black">Create and measure rigorous A/B and multivariate testing to maximize learnings.</span></li> </ul> <p style="margin:1.8pt 0.0in;line-height:115%;font-size:12.0pt;font-family:Calibri, sans-serif"><strong><span style="font-size:11.0pt;line-height:115%;font-family:Arial, sans-serif;color:black"><br>Collaboration</span></strong><span style="font-size:11.0pt;line-height:115%;font-family:Arial, sans-serif;color:black">: </span></p> <ul> <li style="line-height:115%;font-size:12.0pt;font-family:Calibri, sans-serif"><span style="font-size:11.0pt;line-height:115%;font-family:Arial, sans-serif;color:black">Work closely with internal performance marketing, creative, and analytics teams to align digital marketing efforts with campaign objectives and share optimization insights.<br></span><span style="font-size:11.0pt;line-height:115%;font-family:Arial, sans-serif"> </span></li> </ul></div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:16.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>Job Responsibilities Cont.</b></H2> </div><div><p style="margin:0.0in 0.0in 8.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"><strong><span style="font-size:11.0pt;line-height:115%;font-family:Arial, sans-serif"><br>Market Intelligence:</span></strong></p> <ul> <li style="line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="font-size:11.0pt;line-height:115%;font-family:Arial, sans-serif">Stay ahead of industry trends and emerging best practices to keep Purpose Financial at the forefront of performance marketing innovation.</span></li> </ul> <p style="margin:0.0in 0.0in 8.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="font-size:11.0pt;line-height:115%;font-family:Arial, sans-serif"><strong><br>Compliance</strong>:</span></p> <ul> <li style="line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="font-size:11.0pt;line-height:115%;font-family:Arial, sans-serif">Respond to Compliance team requests and ensure all campaigns comply with platform policies and industry regulations.<br><br></span></li> </ul> <p style="margin:0.0in 0.0in 8.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"><strong><span style="font-size:11.0pt;line-height:115%;font-family:Arial, sans-serif"><br>Accountability </span></strong></p> <p style="margin:0.0in 0.0in 8.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"><span style="font-size:11.0pt;line-height:115%;font-family:Arial, sans-serif">Understand, adhere to and enforce all corporate policies.</span></p></div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:16.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>Education Required</b></H2> </div><div><p><span style="font-size:11.0pt;line-height:115%;font-family:Arial, sans-serif">Relevant course work or experience.</span></p></div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:16.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>Experience Required</b></H2> </div><div><p><span style="font-size:11.0pt;line-height:115%;font-family:Arial, sans-serif">Relevant course work or experience.</span></p></div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:16.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>Knowledge Required</b></H2> </div><div><p><span style="font-size:11.0pt;line-height:115%;font-family:Arial, sans-serif">Excellent written and verbal communications skills; adaptability and flexibility to changing environment; and comfortable working in a dynamic, high volume, fast-paced environment. Ability to understand and ensure compliance with policies, procedures, and laws governing our industry/business and products.</span></p></div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:16.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>Physical Requirements</b></H2> </div><div><p style="margin:0.0in 0.0in 10.0pt;line-height:115%;font-size:11.0pt;font-family:Aptos, sans-serif"><span style="font-family:Arial, sans-serif">Sitting for long periods of time; standing occasionally; walking; bending; squatting; kneeling; pushing/pulling; reaching; twisting; frequent lifting of less than 10 lbs., occasional lifting of up to 20 lbs.; driving and having access during the workday to an insured and reliable transportation; typing; data entry; grasping; transferring items between hands and/or to another person or receptacle; use of office equipment to include computers; ability to travel to, be physically present at, and complete the physical requirements of the position at any assigned location.</span></p></div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:16.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>Competencies</b></H2> </div><div></div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:16.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>Travel</b></H2> </div><div><p><span style="font-size:11.0pt;line-height:115%;font-family:Arial, sans-serif">N/A</span></p></div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:16.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>Attire</b></H2> </div><div><p style="margin:0.0in 0.0in 10.0pt;line-height:115%;font-size:11.0pt;font-family:Aptos, sans-serif"><span style="font-family:Arial, sans-serif">Business Casual</span></p></div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:16.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>Other</b></H2> </div><div><p><span style="font-size:11.0pt;line-height:115%;font-family:Arial, sans-serif">Must be eligible to work in the USA and able to pass a background check.</span></p></div></div></div><p style="margin-bottom:11.0px"><span style="font-size:14.0pt"><span style="font-family:Calibri, sans-serif"><span style="font-family:Arial, Helvetica, sans-serif">All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability.</span><br><br><span style="font-family:Arial, Helvetica, sans-serif">Requisition ID: </span><span contenteditable="false">46365</span></span> </span></p>