workable

Growth Lead @ talentpluto

New York, United StatesOnsiteFull-timePosted 91 days ago

Opens on workable

About this role

Location: New York City (in-office preferred) Stage: Series A–stage partner with a proven early growth engine Compensation: Up to $220K OTE + meaningful equity

Role OverviewOur partner is hiring a Founding Growth Lead to own customer acquisition, activation, and distribution end-to-end. This is a senior, high-bar role for someone who has built and scaled growth systems at top-tier tech companies — not just content, not just SEO, but full-stack growth.

You’ll architect and scale the growth engine across SEO/AEO, AI discovery, outbound orchestration, activation loops, mini-apps, partnerships, and product-led distribution, ensuring the company shows up in the right conversations and converts self-serve users into engaged customers.

This role sits at the intersection of growth, product marketing, and light engineering.

ResponsibilitiesGrowth Systems & Distribution Design and scale repeatable growth systems across SEO, AEO, AI search (ChatGPT, Perplexity, Claude, Gemini), outbound orchestration, and partnerships.

AI, SEO & AEO Strategy Own organic discovery across Google and AI-driven platforms, combining technical SEO, AI optimization, and scalable content systems.

Activation & Growth Loops Build activation and re-engagement loops that turn discovery into usage, usage into advocacy, and advocacy into distribution.

Mini-Apps & Automation Ship lightweight tools, internal apps, and experiments over product and data to drive attention, conversation, and inbound interest.

Outbound Orchestration Set up automated outbound and distribution flows that complement organic growth and reinforce positioning.

Product-Led Content & Video Translate customer insight into product-led content (including video) that spreads naturally — without relying on personality-driven or influencer content.

Experimentation & Scale Run high-velocity experiments, maintain an extremely high quality bar, and scale only what proves durable.

Ideal Background6–10+ years in growth, product marketing, or technical marketing at Series A–C technology companiesExperience taking a company 0→1 and then scaling what already workedStrong understanding of SEO, AEO, AI discovery, outbound systems, and activation loopsSemi-technical: comfortable with scripting, automation, data workflows, or shipping small toolsProduct-minded with a sharp instinct for customer intent and messagingHigh-signal background with exposure to top-tier execution environmentsIndependent operator with extremely high standardsNYC-based (or willing to relocate)

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