About this role
Job Title: Graphic Designer
Type: Full-time; Remote
Schedule: US Time zone
Start Date: ASAP
About the Role
We’re looking for a highly skilled Graphic Designer who can consistently produce high-converting static paid social ads for digital marketing campaigns. This role is ideal for a designer who understands performance marketing, direct-response creative, and fast turnaround execution, not just aesthetics. You’ll work closely with the marketing and growth team to design ads that capture attention, communicate value quickly, and drive measurable results across platforms like Facebook, Instagram, and TikTok.
Key Responsibilities
Paid Social Creative Production
Design scroll-stopping static ad creatives for paid campaignsProduce multiple creative variations for A/B testingAdapt creatives for different formats, ratios, and placementsTurn briefs, hooks, and copy into high-converting visual adsDeliver creatives quickly and consistently to support campaign scale
Performance - Focused Design
Understand direct-response marketing principlesIncorporate clear messaging, hierarchy, and CTAs into designsIterate designs based on performance data and feedbackStay updated with current paid social design trends
Brand Consistency
Maintain strong visual identity and brand alignmentWork within existing brand guidelines and creative directionEnsure ads look premium, clear, and conversion-focused
Nice to Have
Experience in e-commerce, lead generation, or info productsUnderstanding of A/B testing and performance metricsMotion design or short-form video editing skillsExperience working with remote marketing teams
Working Style We’re Looking For
Fast, reliable, and detail-orientedComfortable producing multiple creatives per weekOpen to feedback, iteration, and testingFocused on results, not just design beautyRequirements
Must-Have Skills
Proven experience designing paid social media adsStrong portfolio showing static ad creatives that convertProficiency in Adobe Photoshop, Illustrator, or Canva (advanced level)Ability to work fast without sacrificing qualityStrong understanding of visual hierarchy, typography, and layout