About this role
<p><b>SPREAD ENTHUSIASM. SHAPE THE FUTURE.</b></p> <p><b>SHARE YOUR PASSION.</b></p> <p>Knowing the destination isn't enough: you need to know how to get there. Build up your own networks, exploit new ideas, consistently take the initiative. Inspire other people with your enthusiasm. That's the only way to give ideas the power that allows them to become true innovations.</p> <p> </p> <div> <p><span style="">Are you a driven <strong>Marketing Data Analyst</strong> who knows how to turn marketing activity into measurable sales impact? Do you want to play a key role in strengthening a truly <strong>data‑driven organisation</strong> within <strong>BMW Financial Services and Alphabet</strong>? If so, we would love to hear from you.</span></p> <p><span style="">In this role, you act as the bridge between marketing, sales and data. You transform complex datasets into clear insights, empower teams with meaningful dashboards and help shape smarter, data‑led decisions across the business.</span></p> <h3> </h3> <p><strong><span style="">What awaits you? </span></strong></p> <ul> <li style=""><span style="">Design, maintain and continuously improve <strong>Marketing & Sales dashboards</strong> using tools such as <strong>Tableau, Adobe Analytics, Salesforce</strong> and related platforms, clearly linking marketing efforts to sales performance.</span></li> <li style=""><span style="">Take ownership of <strong>marketing data structure and data quality</strong>, including the setup and further development of the data warehouse to unlock actionable insights.</span></li> <li style=""><span style="">Analyse and visualise <strong>campaign performance</strong>, including tracking and tagging, working closely with digital marketers, campaign managers and external agencies.</span></li> <li style=""><span style="">Support the <strong>B2C Sales team</strong> by building, optimising and expanding reports and dashboards in Tableau, Adobe Analytics and Salesforce.</span></li> <li style=""><span style="">Translate data into insights by placing results in the right context and <strong>advising marketing, communication and sales teams</strong> to support strategic and data‑driven decision‑making.</span></li> </ul> <p style=""> </p> <p style=""><strong><span style="">What should you bring along? </span></strong></p> <ul> <li style=""><span style="">You hold a <strong>Bachelor’s or Master’s degree</strong> in a relevant field, or equivalent experience.</span></li> <li style=""><span style="">You have <strong>at least 3 years’ experience</strong> in a data‑driven role such as Data Analyst or Marketing Intelligence Analyst.</span></li> <li style=""><span style="">You are highly proficient in <strong>Excel</strong> and have hands‑on experience with <strong>Adobe Analytics, Tableau, Salesforce</strong> or similar tools.</span></li> <li style=""><span style="">You combine <strong>strategic thinking</strong> with a hands‑on approach and strong analytical skills.</span></li> <li style=""><span style="">You are able to turn data into clear conclusions and communicate insights convincingly, both in writing and verbally.</span></li> <li style=""><span style="">Experience with <strong>AI applications</strong> and a strong interest in innovation within marketing and data analytics is a distinct advantage.</span></li> <li style=""><span style="">You are fluent in <strong>Dutch, English and French</strong>, both spoken and written.</span></li> <li style=""><span style="">You are enthusiastic, proactive and a true <strong>team player</strong> who enjoys collaborating and sharing knowledge across teams.</span></li> </ul> <p style=""> </p> <p><strong>Why choose BMW Group Belux?</strong></p> <p> </p> <p>At BMW Financial Services you will not only work for a strong brand, but also in an environment that breathes premium - from our products to our people.</p> <p> </p> <p>We offer:</p> <ul style="list-style-type:disc"> <li>An international working environment with a clear vision of innovation and sustainability;</li> <li>A warm corporate culture where initiative and personal growth are encouraged;</li> <li>Extensive training and development opportunities;</li> <li>An attractive salary package with mobility solutions and a flexible cafeteria plan.</li> </ul> <p> </p> <p>Apply today and discover how you can make a difference at BMW Group Belux!</p> <p>Looking for purpose at work? One of BMW Group Belux’s entities (Alphabet Belgium) is recognized with <a href="https://recognition.ecovadis.com/4AQWgPupwUilIKH00IlfCA">EcoVadis Platinum</a> for its sustainability!”</p> <p> </p> <p><br>At the BMW Group, we place great importance on equal treatment and equal opportunities. Our recruiting decisions are based on the personality, experience, and skills of the applicants. Learn more here: <a href="https://www.bmwgroup.jobs/en/our-culture.html">Experience our culture | BMW Group Careers</a>. </p> </div>