Apply by: We're on the lookout for energetic, self-motivated individuals who share our passion for service in the banking industry. To be part of the journey, follow the steps below: 1. To see what life at Capitec is all about and complete a short assessment, please <a href="https://talentcentral.eu.shl.com/player/link/01567683b48a40db872c19bb2f07ba9e">click here!</a> 2. Once you have completed the above finalize your application by clicking apply below. Lead: Marketing Portfolio Role: Lead: Marketing Portfolio To be a key partner to business units, executing campaigns in line with business objectives, owning thedesign and successful execution of targeted and performance-oriented campaigns, focussed onboosting audience engagement and utilising effective channels. To own the execution of planned initiatives that connect each internal and external client to Capitec’sBrand identity, strategy and objectives. 1. Campaign management 2. Marketing Analytics 3. Best practice and knowledge sharing 4. Stakeholder engagement 1.Campaign management Partner with business owners to align marketing initiatives to business objectives. Provide key subjectmatter insight towards developing campaign strategies for specific business units. Provide input for budget planning and monitor campaign budgets. Develop detailed comprehensive campaign plans in collaboration with internal stakeholders (businessor marketing). Assume end-to-end ownership for small to medium sized campaigns (content creation, optimisedelivery channels, flag and remove delivery barriers, continuously monitor and communicate progress,and contribute towards measurement of success). Develop, plan, and execute effective communication and content strategies (in alignment withcampaign and content calendar). Utilise insights from various channels and feedback mechanisms (inputs and polls) to enhancecampaign targeting and enhance post-campaign reporting. 2.Marketing Analytics Compile and analyse operational website data to identify trends and insights pertaining to campaignperformance. Compile and deliver reports based on analytics for campaigns. Provide key subject matter input towards building models and tools to understand, track and integratethe customer lifecycle into campaigns and client engagements 3.Best practice and knowledge sharing Continuously research and keep up to date with industry developments and best practice. Play a key role in supporting and contributing towards the Marketing Centre of Excellence. Participate and facilitate knowledge sharing sessions with business stakeholders and product ownerson the adoption of new tools, techniques and technologies. Purpose Statement Key Performance Areas Key Tasks and Accountabilities Section 1 Key Tasks and Accountabilities Section 2 Provide technical oversight to Marketing Coordinator, and guide the execution of activities whererequired 4.Stakeholder engagement Act as a liaison to business units Where relevant, engage with external service providers to ensure delivery of marketing collateral andcontent. Support Leads and Management with the preparation of content for committees and forums. Click to add description here 3–5 years in marketing, including campaign management and strategic planning. Grade 12 National Certificate / Vocational Bachelor's Degree in Marketing or Business Management A relevant post graduate degree in Business Management Honours Degree in Marketing In-depth knowledge of marketing channels, stakeholder management, and campaign execution. Online content management, web CMS system Analytics and tools: GA4, GTM, Optimizely Digital marketing or ad operations CMS (Content Management Systems) and technologies and how content is created and distributed onthese channels Understanding of writing, designing, editing, proofing Content management system experience Basic understanding of programming languages Stakeholder engagement methods User experience principles and approaches Website risk, compliance and security management Analytics Content marketing Agile project management methodology principles Search Engine Optimisation principles Key Tasks and Accountabilities Section 3 Experience Qualifications (Minimum) Qualifications (Ideal or Preferred) Knowledge Skills Communications Skills Problem solving skills Analytical Skills Attention to Detail Computer Literacy (MS Word, MS Excel, MS Outlook) Project Management Skills (Methodolgy Specific) Reporting Skills Consultation skills Interpersonal & Relationship management Skills Competencies Simplify and make it easy (Team Contributor) Earn and extend trust (Team Contributor) Plan, deliver and raise the bar (Team Contributor) Curious and continuously learns (Team Contributor) Act, learn and adapt (Team Contributor) Inspire optimism and persistence (Team Contributor) Have courage, disagree and commit (Team Contributor) Build one Capitec team (Team Contributor) Conditions of Employment A valid driver's license and own vehicle is required Willingness to travel nationally on a regular basis Clear criminal and credit recordCapitec is committed to diversity and, where feasible, all appointments will support the achievement of our employment equity goals.

Lead: Marketing Portfolio (Pipeline) (Cape Town, WC, ZA) @ Capitec Bank Ltd

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