About this role
<p>District Omni Field Execution</p> <p>Purpose & Overall Relevance for the Organisation: <br>Drive the implementation of best practice visual merchandising and in-store communication standards to create a strong consumer journey, highlighting product features and brand stories to drive sell-through – ensuring consistency of execution across a portfolio of stores<br> <br>Key Responsibilities:<br>• Drive the implementation of best practice visual merchandising and in-store communication standards to create a strong consumer journey, highlighting product features and brand stories to drive sell-through – ensuring consistency of execution across a portfolio of stores<br>• Train, guide and motivate In-Store Visual Merchandisers (ISVM) to continuously deliver excellence in execution across the entire market in both a DTC and WHS environment<br>• Cascading of brand guidelines and VM guidelines to ISVM and store teams to ensure executional excellence and understanding of principles to drive accountability at store level <br>• Solid ability to guide and influence ISVM and store teams in the following areas; Overall consumer journeys and store layout, capacities and product density, color flow, mannequin styling, VM standards, ISC materials/sizes and specifications<br>• Assist in measuring and reporting on retail productivity with recommendations to management for continuous improvement<br>• Understanding of consumer profiles, retail KPIS and OTG strategy in order to guide decision making <br>• Support the omni-channel team by providing field / store insights to guide the campaign planning process in order to cater for individual stores / market needs<br>• Support omni-channel execution team by ensuring campaign readiness at store level (create plug & plays, collate installation permits, create campaign reporting documentation and liaise with suppliers to support OCM installations)<br>• Proactively highlight opportunities to both retail ops and omni-channel teams to drive efficiency on process and implementation<br>• Responsible for auditing and ordering VM tools for stores in collaboration with retail and omni team<br>• Assist in gathering, consolidating, and delivering input on visual merchandising and campaign performance from the DTC Market which will be delivered to the Hub & Global<br>• Lead new store openings in collaboration with key stakeholders to ensure perfect retail execution aligned with store concept and brand guidelines and oversee the management of in-store VM team support<br>• Drive overall brand success across key Trade Zones by auditing and reporting on all DTC and WHS touchpoints<br>• Drive on the ground communication and training with WHS retailers in key Trade Zones<br>• Provide VM training and instore support for WHS<br>• Work with back office team on consumer journey with key WHS doors<br>• Reporting from on the ground analysis of adidas executions and competitor activations<br> <br>Knowledge, Capabilities and Experience: <br>• Ability to take a proactive approach to strategy implementation, consistently communicating across relevant stakeholders with the business and team to ensure alignment of priorities to meet both brand and retail objectives <br>• Possess strong interpersonal and clear communication skills through which desired results are delivered in a fast-pace, highly competitive environment <br>• Knowledge of, retail landscape, visual merchandising, retail marketing and presentation<br>• Strong project and planning skills. Highly organized and demonstrates a ‘finisher, completer’ mentality <br>• Knowledge and understanding of store KPIs to make commercial decisions whilst ensuring brand standards remain at the forefront of decision making<br>• Ability to think conceptually, in strategic terms and diagnose and translate sales/ category reporting to an in-store merchandising strategy <br>• Knowledge of customer service principles and processes <br>• Ability to learn and adapt quickly in a fast-paced environment <br>• Demonstrates an inspirational attitude that contributes to a positive team environment <br>• Ability to build and maintain effective working relationships with team members and business partners <br>• Well-developed ability to speak, read, comprehend, and write English<br>• Skilled in PowerPoint and Excel <br> <br>Requisite Education and Experience / Minimum Qualifications: <br>• Minimum 2 years’ experience working in a sports/fashion customer & commercial focused retail environment, or equivalent combination of education and experience<br>• Ability to effectively communicate with customers and store personnel<br>• Ability to work a flexible schedule to meet the needs of the business, including evening, overnight and weekend shift<br>• Ability to manage a portfolio of stores across<br>• Must hold a valid Saudi driver's license</p>