About this role
<div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:14.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>This isn't a traditional marketing role.</b></H2> </div><div><p>We're seeking a commercially minded agricultural professional who understands farmers, rural distribution and how value is created throughout the agricultural supply chain.</p> <p> </p> <p>If you have built your career in agribusiness and want to influence strategy, innovation and customer engagement across some of Australia's most recognised rural brands, we'd like to hear from you.</p></div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:14.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>The Opportunity</b></H2> </div><div><p>Reporting to the Director Sales & Marketing – Rural, you will:</p> <p> </p> <ul type="disc"> <li>Lead brand and customer engagement strategy</li> <li>Shape market development initiatives</li> <li>Drive customer insights and voice-of-customer programs</li> <li>Support new product launches.</li> <li>Build distributor and farmer engagement.</li> <li>Lead digital marketing and CRM programmes.</li> <li>Develop a high-performing marketing team.</li> <li>Contribute to Rural Leadership Team strategy.</li> </ul></div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:14.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>What We're Looking For</b></H2> </div><div><p>Essential</p> <ul type="disc"> <li>Strong agricultural industry experience.</li> <li>Deep understanding of farming systems.</li> <li>Knowledge of rural distribution channels.</li> <li>Commercial acumen.</li> <li>Strategic thinking capability.</li> <li>Leadership experience.</li> <li>Strong communication skills.</li> </ul> <p> </p> <p>Highly Regarded - Experience with:</p> <p> </p> <ul type="disc"> <li>Rural distribution.</li> <li>Farm infrastructure.</li> <li>Rural merchandise.</li> <li>Livestock.</li> <li>Cropping.</li> <li>Pasture systems.</li> </ul></div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:14.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>What We Offer</b></H2> </div><div><ul> <li>Competitive remuneration package & benefits.</li> <li>Annual performance incentive.</li> <li>Paid parental leave that goes further.</li> <li>Career development opportunities.</li> <li>Health & wellbeing initiatives – Fitness Passport.</li> <li>Industry-leading brands – Top tier supplier to channel.</li> <li>Opportunity to influence business strategy.</li> <li>Diverse and dynamic role with strong connection to customers and industry</li> </ul></div></div></div>