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Sr. Manager, Marketing Technology & Product (Hybrid, Remote, US) @ Vail Resorts

Hybrid, Remote, USRemoteFull-time
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About this role

<p> </p> <p><span style="font-size:10.0pt;font-family:arial, helvetica, sans-serif">Our mission is to create the Experience of a Lifetime for our employees, so they can, in turn, create the Experience of a Lifetime for our guests. We own and operate the most renowned destination resorts in the world as well as regional and local ski areas outside major cities, and connect them all through one unrivaled network. We are looking for ambitious leaders, innovators and creators to join our talented team. If you’re ready to pursue your fullest potential, we want to get to know you!</span></p> <p> </p> <p><span style="font-size:10.0pt;font-family:arial, helvetica, sans-serif">Candidates for year-round positions are reviewed on a rolling basis. Applications will be accepted up to 90 days after the posting date, or until the position is filled (whichever is first).</span></p> <p> </p><p style="margin-right:0.0in;margin-left:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif"><strong><span style="font-size:10.0pt;font-family:Arial, sans-serif">Job Summary:</span></strong><span style="font-size:10.0pt;font-family:Arial, sans-serif"><br>The Senior Manager, Marketing Technology &amp; Product will lead the evolution of the systems, integrations, and operational frameworks that power journey-based communications across email, push, SMS, web, and emerging activation channels. </span><span style="font-family:Arial, sans-serif;font-size:10.0pt">Sitting within the Marketing organization, this role partners across Strategy, Operations, Analytics, Product, and Enterprise Technology teams to shape the future of guest communications at Vail Resorts. This individual will help define journey -based engagement strategies </span><span style="font-size:10.0pt;font-family:Arial, sans-serif">and translate them into scalable marketing technology capabilities, platform roadmaps, and operational frameworks.</span></p> <p style="margin-right:0.0in;margin-left:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif"> </p> <p style="margin-right:0.0in;margin-left:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif"><strong><span style="font-size:10.0pt;font-family:Arial, sans-serif">Job Specifications: </span></strong></p> <ul style="margin-bottom:0.0in;margin-top:0.0px"> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Starting Wage: $108,000 - $145,000 + annual bonus </span></li> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Employment Type: Year Round </span></li> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Shift Type: Full Time hours</span></li> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Minimum Age: At least 18 years of age </span></li> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Housing Availability: No</span></li> </ul> <p style="margin-right:0.0in;margin-left:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif"> </p> <p style="margin-right:0.0in;margin-left:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif"><strong><span style="font-size:10.0pt;font-family:Arial, sans-serif">Job Responsibilities</span></strong><span style="font-size:10.0pt;font-family:Arial, sans-serif">:</span></p> <ul style="margin-bottom:0.0in;margin-top:0.0px"> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Own and define the roadmap across core marketing technology platforms including customer data, messaging, and integration systems, ensuring alignment to business priorities and long-term platform strategy</span></li> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Lead the evolution of the communications architecture to support journey -based orchestration, real-time personalization, cross-channel activation, and scalable audience management</span></li> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Identify capability gaps across the marketing technology ecosystem and translate them into structured initiatives with clear business value, technical scope, dependencies, and success metrics</span></li> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Balance foundational platform investments, including data architecture, integrations, governance, and enablement tooling, against near-term business priorities and delivery timelines</span></li> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Serve as the single-threaded owner for marketing-driven platform initiatives requiring cross-functional coordination across Marketing, IT, Product, Analytics, and Engineering teams</span></li> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Translate business requirements into clearly defined product and platform initiatives, including scope definition, prioritization, technical dependencies, delivery sequencing, and risk management</span></li> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Lead prioritization and roadmap alignment across stakeholders while navigating trade -offs between business urgency, technical complexity, scalability, and resource constraints</span></li> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Drive alignment across interconnected initiatives to ensure platforms evolve as part of a cohesive, guest-centric ecosystem rather than isolated solutions</span></li> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Partner with cross-functional teams to operationalize platform capabilities, ensuring successful adoption, scalability, and ongoing optimization of marketing technology solutions</span></li> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Operate as both a hands-on builder and strategic leader, directly contributing to solution design, workflow development/training, and platform configuration while guiding long-term architecture and roadmap direction</span></li> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Evaluate and operationalize AI-driven capabilities and emerging technologies across the marketing technology ecosystem, identifying high-value use cases that improve personalization, automation, and operational efficiency<br><br></span></li> </ul> <p style="margin-right:0.0in;margin-left:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif"><strong><span style="font-size:10.0pt;font-family:Arial, sans-serif">Job Requirements: </span></strong></p> <ul style="margin-bottom:0.0in;margin-top:0.0px"> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Bachelor&apos;s degree in Marketing, Business, Information Systems, Communications, or a related field</span></li> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">5–8 years of experience across Marketing Technology, Product Management, Lifecycle Marketing, or Journey Orchestration ecosystems</span></li> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Proven experience leading complex, cross-functional platform or systems initiatives within enterprise-scale organizations</span></li> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Experience partnering closely with Engineering and Enterprise Technology teams to define and deliver scalable platform capabilities</span></li> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Strong proficiency with Microsoft Office, including Excel and PowerPoint</span></li> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Strong understanding of customer data platforms, marketing automation systems, communication platforms, and activation architectures</span></li> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Working knowledge of integrations, APIs, data flows, and interconnected platform ecosystems</span></li> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Demonstrated ability to translate business objectives into scalable operational and technical solutions</span></li> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Strong prioritization and stakeholder management capabilities in environments with competing priorities and dependencies</span></li> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Experience operating within highly matrixed organizations and navigating organizational ambiguity</span></li> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Excellent communication and organizational alignment skills across technical and non-technical audiences</span></li> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Experience supporting journey-based orchestration across email, push, SMS, web, or related activation channels</span></li> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Experience with enterprise marketing technology ecosystems and platform roadmap development</span></li> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Familiarity with customer data and audience management approaches that enable personalization at scale</span></li> <li style="margin-right:0.0in;font-size:12.0pt;font-family:'Times New Roman', serif;margin-left:24.0px"><span style="font-size:10.0pt;font-family:Arial, sans-serif">Ability to balance strategic platform evolution with near-term business delivery needs<br></span></li> </ul><p style="margin-bottom:11.0px"> </p> <p style="margin-bottom:11.0px"><span style="font-size:10.0pt;font-family:arial, helvetica, sans-serif">The expected Total Compensation for this role is $108,000 - $145,000 + annual bonus. Individual compensation decisions are based on a variety of factors.</span><br><span style="font-family:arial, helvetica, sans-serif;font-size:10.0pt"> </span></p> <p style="margin-bottom:11.0px"><span style="font-size:10.0pt;font-family:arial, helvetica, sans-serif"><strong>Job Benefits</strong></span></p> <ul style="margin-bottom:11.0px"> <li style="font-family:arial, helvetica, sans-serif;font-size:10.0pt"><span style="font-size:10.0pt;font-family:arial, helvetica, sans-serif">Ski/Mountain Perks! Free passes for employees, employee discounted lift tickets for friends and family AND free ski lessons </span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:10.0pt"><span style="font-size:10.0pt;font-family:arial, helvetica, sans-serif">MORE employee discounts on lodging, food, gear, and mountain shuttles</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:10.0pt"><span style="font-size:10.0pt;font-family:arial, helvetica, sans-serif">401(k) Retirement Plan </span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:10.0pt"><span style="font-size:10.0pt;font-family:arial, helvetica, sans-serif">Employee Assistance Program</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:10.0pt"><span style="font-size:10.0pt;font-family:arial, helvetica, sans-serif">Excellent training and professional development</span></li> </ul> <p style="margin-bottom:11.0px"><span style="font-size:10.0pt;font-family:arial, helvetica, sans-serif">Full Time roles are eligible for the above, plus:</span></p> <ul style="margin-bottom:11.0px"> <li style="font-family:arial, helvetica, sans-serif;font-size:10.0pt"><span style="font-size:10.0pt;font-family:arial, helvetica, sans-serif">Health Insurance; Medical Insurance, Dental Insurance, and Vision Insurance plans (for eligible seasonal employees after working 500 hours)</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:10.0pt"><span style="font-size:10.0pt;font-family:arial, helvetica, sans-serif">Free ski passes for dependents</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:10.0pt"><span style="font-size:10.0pt;font-family:arial, helvetica, sans-serif">Critical Illness and Accident plans</span></li> </ul> <p style="margin-bottom:11.0px"> </p> <p style="margin-bottom:11.0px"><span style="font-size:10.0pt;font-family:arial, helvetica, sans-serif">Vail Resorts offers a ‘Hybrid’ work environment where employees living within 50 miles of the Broomfield office work on-site Tuesday, Wednesday, Thursday and have flexibility to work off-site on Mondays and Fridays. Employees living outside of a commutable distance can work remotely from British Columbia, Washington D.C., and the 16 U.S. states* in which we currently operate. This includes: California, Colorado, Indiana, Michigan, Minnesota, Missouri, New Hampshire, New York, Nevada, Ohio, Pennsylvania, Utah, Vermont, Washington State, Wisconsin, and Wyoming.</span></p> <p style="margin-bottom:11.0px"> </p> <p style="margin-bottom:11.0px"><span style="font-size:10.0pt;font-family:arial, helvetica, sans-serif">Please note that the ability to work in person or off-site, and the particulars related to such work, are subject to change at any time; and, accordingly, the Company reserves the right to change its policies and/or require in-person/in-office work or off-site work at any time in its sole discretion. </span></p> <p style="margin-bottom:11.0px"> </p> <p style="margin-bottom:11.0px"><span style="font-size:10.0pt;font-family:arial, helvetica, sans-serif">In completing this application, and when submitting related documentation, applicants may redact information that identifies their age, date of birth, and/or dates of attendance at or graduation from an educational institution. </span></p> <p style="margin-bottom:11.0px"> </p> <p style="margin-bottom:11.0px"><span style="font-family:arial, helvetica, sans-serif;font-size:10.0pt">We follow all federal, state, and local laws including restrictions on child/minor labor. Minors hired into this position will not be asked or permitted to engage in any activities restricted to adult workers.</span></p> <p style="margin-bottom:11.0px"> </p> <p style="margin-bottom:11.0px"><span style="font-size:10.0pt;font-family:arial, helvetica, sans-serif">Vail Resorts is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or any other status protected by applicable law.</span></p> <p align="right"> </p> <p align="right"><span style="font-size:12.0px"><em>Requisition ID 515158</em><br><em>Reference Date: 06/09/2026 <br><em>Job Code Function: Marketing Ops</em></em></span> <span style="font-size:12.0px"><em><em> </em></em></span></p>

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