About this role
<p> </p> <p> </p> <p>At JTI we celebrate differences, and everyone truly belongs. <strong>46,000 people from all over the world</strong> are continuously building their unique success story with us.<strong> 83% of employees feel happy </strong> working at JTI.</p> <p> </p> <p>To make a difference with us, all you need to do is bring your <strong> human best.</strong></p> <p><strong> </strong></p> <p>What will your story be? Apply now! </p> <p><strong>Learn more: <a href="https://www.jti.com/" target="_blank" rel="noopener">jti.com</a></strong></p> <p><strong> </strong></p> <p><strong> </strong></p><p style="text-align:justify"><strong>Application Deadline: </strong>Until Filled</p> <p style="text-align:justify"><strong>Location:</strong> Taipei Taiwan</p> <p style="text-align:justify"><strong>Professional Area: </strong>Marketing</p> <p style="text-align:justify"><strong>Contract Type:</strong> Permanent</p> <p style="text-align:justify"><strong>Professional Level: </strong>Experienced</p> <p style="text-align:justify"><strong>Work Group Level: </strong>WG4</p> <p style="text-align:justify"><strong>Reporting to: </strong>Activation Manager</p> <p style="text-align:justify"> </p> <p style="text-align:justify"> </p> <p style="text-align:center"><strong><span style="font-size:24.0pt">Brand Marketing Officer</span></strong></p> <p style="text-align:justify"> </p> <p style="text-align:justify"><span style="font-size:12.0pt">The incumbent will turn brand strategies into effective on-the-ground programs that boost visibility, engagement, and sales using data-driven decisions. This role requires strong communication, event planning, networking, and project management skills to deliver results efficiently, even under tight deadlines. </span></p> <p style="text-align:justify"> </p> <p style="text-align:justify"><strong>As Brand Marketing Officer, you will be responsible for the following:</strong></p> <ul style="text-align:justify"> <li>Develop channel-specific communication strategies in collaboration with cross-functional teams, covering planning, concept creation, execution, and post-campaign evaluation to meet business objectives.</li> <li>Manage end-to-end project execution by briefing and coordinating with creative and activation agencies, ensuring high-quality outputs aligned with brand standards under tight timelines.</li> <li>Coordinate with internal stakeholders to ensure activation programs are strategically aligned and compliant with company guidelines.</li> <li>Analyze performance data and field insights to continuously improve trade programs, and evaluate campaigns using qualitative and quantitative metrics to recommend optimizations.</li> <li>Assist the Activation Manager in implementing internal communication initiatives aligned with business goals.</li> </ul> <p style="text-align:justify"> </p> <p style="text-align:justify"><strong>Requirements:</strong></p> <ul style="text-align:justify"> <li>Bachelor’s degree required; Marketing or a related field is an advantage.</li> <li>At least 3 to 5 years of experience; background in FMCG or alcohol industry is preferred.</li> <li>Experience working with or within agencies is a plus, with a proven ability to independently lead projects.</li> <li>Proficient in both Mandarin and English</li> <li>Strong analytical skills; proficiency in Excel is required, while knowledge of AI tools and design software is an advantage.</li> <li>Experience in designing venues, events, or video content is a plus.</li> <li>Proactive, self-motivated, and able to take initiative.</li> </ul> <p style="text-align:justify"> </p><p> </p> <p>Are you ready to join us? Build your success story at JTI. Apply now!</p> <p>Next Steps:</p> <p> </p> <p>After applying, if selected, please anticipate the following within 1-3 weeks of the job posting closure: Phone screening with Talent Advisor > Assessment tests > Interviews > Offer. Each step is eliminatory and may vary by role type.</p> <p> </p> <p>At JTI, we strive to create a diverse and inclusive work environment. As an equal-opportunity employer, we welcome applicants from all backgrounds. If you need any specific support, alternative formats, or have other access requirements, please let us know.</p> <p> </p>