About this role
<p>RMC BFM, France’s third-largest private media group, is built on an editorial offering that combines the highest standards in 24/7 national and regional news coverage with a rich entertainment portfolio.</p> <p>Join RMC BFM Ads for a rewarding apprenticeship at the heart of cross-media marketing challenges.</p><p>Within the Marketing – Insights & Analytics department, you will contribute to the analysis of TV, radio, and digital performance, the promotion of our media brands to the advertising market, and the creation of high-value tools and offers. This is an ideal opportunity to develop your skills in a stimulating environment, close to the latest developments in media and advertising.</p> <p> </p> <p><strong>Responsibilities</strong></p> <p> </p> <p>You will support the entire Marketing – Insights & Analytics team across TV, radio, and digital, with responsibilities including:</p> <ul> <li>Regular monitoring and analysis of audiences across all our media brands, using various audience measurement tools, including Médiamétrie, Piano Analytics, and social media platforms</li> <li>Updating and developing sales materials, such as sales pitches, media kits, and more</li> <li>Actively monitoring the group’s editorial news to support sales activation</li> <li>Supporting the team in creating and developing marketing insights for the advertising market</li> <li>Supporting the creation of advertising offers</li> <li>Conducting competitive intelligence on media news and the advertising market</li> </ul> <p> </p> <p><strong>Skills and Profile</strong></p> <p> </p> <p>During your apprenticeship, you will join a dynamic five-person team committed to sharing its knowledge and helping you discover the profession that interests you within the exciting world of advertising and media.</p> <p>Come and work with leading TV, radio, and digital brands such as BFMTV, BFM Business, BFM Locales, RMC, RMC Découverte, RMC Story, RMC Life, RMC Sport, and Brut!</p> <p>You are currently studying at Master’s level, Bac+4/5 equivalent, specialising in marketing or digital, and you are passionate about media and advertising.</p> <p>You have:</p> <ul> <li>Strong confidence in analysing and working with figures</li> <li>An interest in creating key messages and presenting them effectively</li> <li>A collaborative mindset and enjoy working with cross-functional teams</li> <li>Proficiency in Excel and PowerPoint; ideally, you have already used media-specific tools such as Restit TV / Cresus, Médiamétrie NetRatings, Piano Analytics, web analytics tools, and social media platforms</li> <li>Strong soft skills: curiosity, autonomy, organisational skills, rigour, commitment, motivation, and good interpersonal skills</li> </ul> <p> </p> <p><strong>Preferred Apprenticeship Schedule</strong></p> <p> </p> <p>3 weeks in the company / 1 week at school.</p> <p>One-year apprenticeship agreement, starting in September 2026. Availability from mid-August would be a plus.</p> <p>Please send your CV and cover letter directly to:</p> <p>Sophie CHAYA: <a href="mailto:[email protected]">[email protected]</a><br>Marine GIBERGUES: <a href="mailto:[email protected]">[email protected]</a><br>Valentin SILVY LELIGOIS: <a href="mailto:[email protected]">[email protected]</a><br>Yona CHEMLA: <a href="mailto:[email protected]">[email protected]</a></p><p>All our job opportunities are open to people with disabilities.</p>