About this role
Amazon Paid Media Manager (Sponsored Ads & Amazon DSP) Job Type: Full-Time Location: 100% Remote Timezone: US(EST)
About Our Client:
Our Client is one of the fastest-growing direct-to-consumer brands, dedicated to blending mental wellness, inclusivity, and elevated comfort into every piece they create. Their mission goes beyond clothing — they strive to build a community where everyone feels supported and seen.
About the Job:
They are hiring an Amazon Paid Media Manager to own, scale, and evolve their Amazon Advertising program across Sponsored Ads and Amazon DSP. This is a high-impact, high-ownership role designed for someone who has managed substantial Amazon media budgets and is focused on driving profitable, scalable growth — not just incremental optimization. The role sits at the intersection of performance marketing, marketplace strategy, and incrementality. The Amazon Paid Media Manager will collaborate closely with the Amazon marketplace team, growth and creative leads, business intelligence, inventory teams, and external partners to ensure Amazon media drives both in-channel performance and broader business impact.
Responsibilities:
Own & Scale Amazon Media
Own the end-to-end Amazon Ads program across Sponsored Products, SponsoredBrands, Sponsored Display, and Amazon DSP
Lead campaign architecture, keyword and ASIN targeting strategies, audience design, creative strategy, placements, and budget pacingManage multiple initiatives simultaneously while maintaining tight control on structure, efficiency, and scaleAct as the day-to-day owner of performance, with clear accountability for resultsPerformance, Optimization & Testing
Optimize against core performance metrics including ROAS, CPA, CVR, AOV, MER, and LTVContinuously analyze performance and implement data-driven optimizations across bids, budgets, audiences, and creativesDesign and manage structured testing roadmaps (new formats, DSP audiences, creative concepts) while protecting efficiencyBalance harvest vs. prospecting vs. brand-building across Sponsored Ads and DSPMeasurement, Insights & Incrementality
Leverage Amazon native reporting (Search Query Performance, Brand Metrics, NTB, etc.) and supporting analytics platforms to evaluate performance across the funnelBuild clear, concise reporting that turns complex data into actionable insights for leadershipPartner with BI and measurement teams to improve understanding of incrementality, halo impact, and cross-channel influenceSurface learnings that inform future media strategy, forecasting, and budget allocationStrategy & Growth
Conduct competitive, category, and search behavior analysis to identify growth opportunities and threatsOwn recommendations for media mix and budget allocation across Sponsored Ads vs. DSPStay ahead of Amazon Ads trends, betas, and platform changes — and apply them selectively where they drive impactContribute to longer-term planning around scaling spend efficiently without sacrificing profitability Cross-Functional LeadershipPartner closely with growth, creative, BI, and inventory teams to align media strategy with supply, creative testing, and business prioritiesBrief, test, and iterate on high-performing creative and landing experiencesManage and collaborate with external agencies and platform partners as needed (e.g. Amazon reps, Northbeam, WorkMagic) Requirements:
Proven experience scaling Amazon advertising — you can clearly articulate the why behind your strategies and the results you’ve drivenHands-on expertise in Sponsored Products, Sponsored Brands, Sponsored Display; Amazon DSP experience strongly preferredDeep understanding of Amazon Ads levers, including: - Keyword & ASIN harvesting - Match-type strategy - DSP audience design (retargeting, prospecting, conquesting) - Measurement limitations and workaroundsStrong analytical ability with advanced Google Sheets skills (pivots, lookups, formulas)Comfortable working in a performance-driven, fast-moving environment with real accountabilityClear communicator who can translate performance data into insights that influence decisions at all levelsGenuine curiosity about how Amazon media fits into a broader growth ecosystem (DTC, other marketplaces, brand impact)