workable

Influencer Manager - 53696361244 @ Activate Talent

IndiaOnsiteFull-timePosted 3 days ago

Opens on workable

About this role

Job Title: Influencer Manager Job Type: Full-time / Remote Work Hours: PST

Job Overview:We’re helping our client find an Influencer Manager to execute and scale a creator and influencer program across TikTok, Instagram, YouTube, and other emerging platforms. In this role, you will manage day-to-day creator execution, outreach, and relationships while ensuring campaigns run smoothly, consistently, and authentically within fandom and creator-driven culture.

This is a hands-on, execution-focused role centered on sourcing creators, managing campaigns, and maintaining strong long-term relationships. Strategy, creative direction, and narrative will be led by the Brand team; your role is to keep the influencer engine running smoothly and reliably.

Responsibilities:Creator Sourcing & Outreach

Identify and source creators aligned with the brand and audience Conduct outbound outreach for gifted, affiliate, and paid partnerships Build and maintain a strong, organized creator pipeline Campaign & Relationship Management

Manage day-to-day communication with creators Coordinate briefs, timelines, deliverables, and approvals Ensure content is delivered on time and meets expectations Build long-term relationships with high-performing creators Program Execution

Support gifting, seeding, and ambassador-style programs Track creator participation, content delivery, and usage rights Maintain creator databases, trackers, and campaign documentation Performance Tracking & Support

Track basic performance metrics such as engagement and content usage Share summaries and learnings with the Brand team Help identify creators to deepen, scale, or pause partnerships with Cross-Functional Coordination

Partner closely with Brand, Social, and Growth teams Support launches and campaigns by aligning creator timelines with broader plansRequirements

Must-Have: 3–5+ years of experience in influencer marketing, partnerships, or creator management (eCommerce or consumer brand experience preferred). Strong understanding of TikTok Shop, Amazon Creator programs, and social commerce trends. Skilled in outreach, contract management, and relationship management with creators and agencies. Proficient in influencer management or affiliate tools (e.g., GRIN, Aspire, Collabstr, Shopify Collabs). Analytical mindset with experience tracking performance data (CTR, ROAS, CPA, etc.). Excellent communication skills and ability to manage multiple campaigns simultaneously. Are extremely organized and comfortable managing many moving pieces Nice-to-Have: Experience managing creators on TikTok Shop and integrating performance data into dashboards. Experience coordinating influencer seeding programs and micro-influencer activations at scale. Strong creative instincts and understanding of platform-native content trends. Are genuinely obsessed with romantasy and fantasy books, BookTok, and Bookstagram

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