About this role
Marketing Operations Specialist, Penn State Alumni Association at Penn State Alumni Association. Location: State College, Pennsylvania, United States. Role: Develop insights, Manage campaigns, Report data Requirements: Develop and manage data-driven marketing programs and analytics; strong marketing automation, data governance, and cross-team collaboration skills. Category: Marketing Seniority: Mid Level Tools: Salesforce, Salesforce Marketing Cloud, Salesforce Engagement Cloud, CRM, Marketing automation, Email platforms, Web content management systems, Digital asset management, Event management platforms Commitment: Full Time Workplace: Hybrid Languages: English