About this role
Senior Marketing Executive (B2C) at The Economist Group. Location: London, /, United Kingdom. Role: briefing campaigns, monitoring performance, writing copy Requirements: Minimum 3 years B2C performance marketing experience, proficiency with Salesforce CRM and SFMC/Journey Builder, email journey building, omni-channel campaign execution, data analysis, copywriting and stakeholder management. Category: Marketing Seniority: Mid Level Tools: Salesforce CRM, Salesforce Marketing Cloud (SFMC), Salesforce Journey Builder, Contentful, LinkedIn, Meta Commitment: Full Time Workplace: Hybrid Languages: English