About this role
Senior Executive - Customer Lifecycle Marketing at BookMyShow. Location: Mumbai, Maharashtra, India. Role: planning campaigns, building segments, creating reports Requirements: 4+ years CLM/retention marketing experience; proficiency with mobile engagement platforms and ESPs; hands-on campaign execution across Push, Email, WhatsApp, In-App, and SMS; cohort/segment building; experience with AI/LLM tools and reporting. Category: Marketing Seniority: Mid Level Tools: Claude, ChatGPT, Gemini, CleverTap, WebEngage, MoEngage, Kenscio, SendGrid, Mailchimp, Netcore Commitment: Full Time Workplace: Onsite Languages: English