About this role
Senior Manager, Marketing at Willow Wealth. Location: New York City, New York, United States. Role: owning lifecycle, executing campaigns, optimizing programs Requirements: Bachelor's degree, 6+ years marketing experience in wealth/asset management or fintech, expertise in lifecycle direct marketing, segmentation, copywriting, metrics-driven optimization, marketing automation, and experience applying AI/LLMs. Category: Marketing Seniority: Senior Level Tools: Braze, Salesforce, Google Analytics, Looker Commitment: Full Time Workplace: Onsite Languages: English