About this role
Business Analyst- Marketing campaign at Virtusa. Location: New York, New York, United States. Role: defining workflows, mapping data, documenting processes Requirements: Marketing operations/business analysis expertise with marketing automation (Marketo, HubSpot, Eloqua), analytics (GA4, Looker, BigQuery), AI use-case definition, KPI mapping, and strong documentation and cross-functional collaboration skills. Category: Marketing Seniority: Mid Level Tools: Marketo, HubSpot, Eloqua, Google Analytics, GA4, Looker, BigQuery, Google Cloud Certifications: hubspot, marketo, google analytics Commitment: Full Time Workplace: Onsite Languages: English