About this role
Senior Manager, Performance & Growth Marketing at The Weather Company. Location: New York or Atlanta. Role: optimizing stores, managing agencies, analyzing data Requirements: 5+ years performance or growth marketing experience; expertise in app-store strategy, paid acquisition across Meta/TikTok/YouTube, Apple Search Ads/Google App Campaigns; familiarity with CAPI, Floodlights, MMPs (AppsFlyer), analytics and attribution. Category: Marketing Seniority: Senior Level Tools: Meta Ads Manager, TikTok Ads Manager, Google Marketing Platform (GMP), Apple Search Ads, Google App Campaigns, AppsFlyer, Conversion APIs (CAPI), Floodlights Commitment: Full Time Workplace: Hybrid Languages: English