About this role
SEO & SEM Strategy Manager at Boston Children's Hospital. Location: Boston, Massachusetts, United States. Role: driving acquisition, optimizing search, measuring performance Requirements: Bachelor's degree required, 5+ years in digital marketing/analytics/SEO/SEM; experience with search intelligence platforms, marketing analytics, CRM, and developing executive dashboards; Adobe Experience Cloud familiarity preferred. Category: Marketing Seniority: Senior Level Tools: Adobe Experience Platform (AEP), Adobe Customer Journey Analytics (CJA), Adobe Target, Adobe Journey Optimizer (AJO), Adobe Analytics, BrightEdge, Conductor, Botify, Semrush Enterprise, Google Analytics, Microsoft Dynamics, Salesforce, HubSpot, Customer Data Platforms (CDP), Epic Certifications: google ads Commitment: Full Time Workplace: Hybrid Languages: English