About this role
Global Marketing Performance Lead at Pernodricard. Location: Paris, Île-de-France, France. Role: advising leaders, optimizing investment, leading adoption Requirements: 10+ years in marketing effectiveness, analytics or consulting; deep expertise in MMM, econometrics and media strategy; experience influencing senior executives and leading large-scale marketing transformation. Category: Marketing Seniority: Senior Level Tools: Matrix, Marketing Mix Modeling (MMM), Generative AI Commitment: Full Time Workplace: Hybrid Languages: English