About this role
Social Media Director, theGrio at theGrio (Allen Media Group). Location: New York, New York, United States. Role: building audience, running distribution, measuring performance Requirements: 5+ years in social media or audience development; platform expertise across X, YouTube, Instagram, LinkedIn, TikTok, Threads, and Reddit; SEO and analytics experience (Google Search Console, GA4, UTM); CMS experience (WordPress); strong writing and newsroom judgment. Category: Marketing Seniority: Senior Level Tools: X, Instagram, YouTube, LinkedIn, Threads, TikTok, Reddit, Google Discover, Google Search Console, GA4, UTM tracking, WordPress Commitment: Full Time Workplace: Onsite Languages: English