About this role
The Database Marketing Manager is responsible for developing and executing data driven marketing strategies that strengthen customer acquisition, engagement, retention, and profitability for Chamonix Casino Resort. This role manages the marketing database, player segmentation, direct marketing, analytics, and ongoing optimization of the Rewards program. This role is accountable for measurable revenue growth, improved reinvestment efficiency, and enhanced player lifetime value through strategic database optimization and analytics. The position is strategically aligned with competitive casino markets in Colorado by emphasizing personalization, predictive analytics, and omnichannel engagement. This position is onsite.